About Social Media Today
social media news release
Using News Releases to Boost Your Online Visibility
boosting online visibility
There is an ongoing conversation among communications and SEO professionals, alike, about the value of using news releases to boost your online visibility.[read more]
A More Social SEC?
Why shouldn't a publicly traded company be allowed to use its blog to break material news? That was the question Sun Microsystems CEO (and blogger) Jonathan Schwartz posed to the SEC nearly two years ago, a subject on which this blogger posted at the time. Last Wednesday, the SEC finally issued its initial ruling that offered: "...new...[read more]
PR Web Takes The ‘Social' Out Of Social Media
In the lead-up to PodCamp Toronto 2008, we're issuing a news release with details of the event. Given that it's a social media event, we decided to issue a social media news release.For those of you who may not be familiar with the basics of social media releases, we intended our release would differ from a traditional release in...[read more]
Social Media Today
“Thanks Jennifer for the useful info!I have a question about Influencer use of social media, and specfically Facebook. What is Facebook currently doing well to allow Influencers to effectively spread their content? If Influencers had a wish list for new Facebook features geared specifically to them, what would they be asking for?Twitter has captured the real-time conversation as its primary value ...”
“Stephanie, good piece on the marketing genius behind the Kardashians. And I was pleased to see you give the credit for managing the social media where it belongs, Jenner Communications. Granted that's the family company but still they employ pros that know what to do and how to make it all come together.Well done.”