Twitter

On Tuesday AOL hosted a Social Media Salon for Internet Week New York where the differences between social media and community management were discussed.[read more]

Marcy Kaptur (D-OH9) tweeted a joke from the White House Correspondents Dinner. But then she erased it 8 minutes later. What if more members of Congress could embrace the boldness of a funny tweet, without running away from it as if scared of their own shadow? We might see more real discussions among our elected officials as they work to solve our very real problems.[read more]

As of today, Twitter sees 200 million plus monthly active users globally, and 120 million plus active mobile users monthly. Together they’re tweeting a billion tweets every two and a half days, but Guy Yalif, Head of Global Product Marketing at Twitter, said it’s the kinds of tweets that matter, not the volume.[read more]

For most small B2C establishments, particularly brick-and-mortar retail and dining, social media presents a challenge in terms of authenticity, timeliness and scale. Casey at the pizza place is able to capture pure moments as they happen and deliver them to his online audience, such as a toddler enjoying a slice while wearing a Superman cape.[read more]

Last year an employee was sued for taking the Twitter followers he’d amassed with him when he left his company. The case focused attention on just how much a Twitter follower was worth. Suffice to say that since then, a good deal of effort has gone into highlighting just how many followers are fakes. So it’s clear that not all followers are of equal value to you.[read more]

The infographic shows you keyboard shortcuts for Facebook, Twitter, Google+ and YouTube. This will help you save time and less clicks of the mouse![read more]

promoting with Google+

Many bloggers stop the promotion of their content at Facebook and Twitter. Google+, however, has broadcasting components that can make the promotion of content easier and can create more interactive reader experience.[read more]

Earlier this month, Tweetdeck ended support for Facebook feeds, becoming essentially nothing more than another Twitter client in an already overcrowded field, which doesn't make a whole lot of sense to start with. To make matters worse and even more bizarre, they pulled their apps from Android and iOS and ended the TweetDeck AIR client. So, to put this in a nutshell, they are now essentially a Twitter client which doesn't even operate on mobile devices. Seriously?[read more]

In the latest in an ongoing series of moves to shake things up, Yahoo announced a new partnership with Twitter Thursday that will see select Tweets being folded into the Yahoo newsfeed.[read more]

Social marketing scientist Dan Zarella just released data that shows how including exclamation points in your tweets earn more syndication (Retweets) but less clicks.[read more]

A recent study shows Twitter outperforms LinkedIn and Facebook 9 to 1 for lead generation. For B2B marketers, that's a big deal. Here's a quick guide on getting the most out of your Twitter for lead gen campaign.[read more]

When it comes to growing business, business owners perceive having 2 million engaged Facebook fans more valuable than a Super Bowl ad, and far more desirable than having the same number of Twitter followers.[read more]

ROI from social media / shutterstock

How much of your social media traffic is bringing about real return on investment (ROI)? And if the answer is "not much," then what can be done about this problem? Getting more results from social media can be difficult. Here are a few tips that may help.[read more]

PAO performed at Spire Bushey

Very recently in the UK, Spire Bushey Hospital in Watford used Twitter and Vine to tweet and video live surgery in the OR for educational purposes. Mr Aresh Hashemi-Nejad, an orthopaedic surgeon at Spire Bushey, performed a Periacetabular Osteotomy (PAO), a complex hip operation.[read more]

Joe Kyrillos kept asking his opponent Senator Robert Menendez (D-NJ) to debate him last summer, but Menendez wouldn’t do it. So when Menendez announced he was having an #AskMenendez Twitter town hall, Kyrillos, with the help of the Heritage Foundation Action Fund, announced he was going to use #AskMenendez to have a virtual debate.[read more]

As you may have heard by now, The Onion recently became the latest in a string of large news organizations to be attacked and have their Twitter hacked by the Syrian Electronic Army. They were able to regain control fairly quickly, but in a surprising twist, they also decided to publish a blog post detailing how their security was breached.[read more]

A couple of weeks ago, Brian Tudor tweeted DJ Waldow and me and said, “What makes an engaged brand on Twitter?” We had a back-and-forth discussion about what it entails: Conversation, shares, retweets, and shares of others’s content. Brian said, “Okay, then. Why does Nestivity say the 25 most engaged brands on Twitter do none of those things?”[read more]

Chris Hadfield

Astronaut Chris Hadfield has successfully returned from a 5-month mission as commander aboard the ISS and has undoubtedly inspired a generation through his unprecedented use of social media and content creation. If you haven’t followed his exploits, not to worry, he has bestowed upon us an absolutely amazing library of content on Facebook, Twitter and YouTube.[read more]

One of the truly killer apps for social media management is called Buffer. If you're not familiar, the idea is that, using Buffer, you connect your Facebook, Twitter and LinkedIn accounts, and set schedules for each account. You can then add links to pages or stories, or craft status updates, and allow Buffer to publish those updates according to your predetermined schedule.[read more]

commons.wikimedia.org

On a new microsite, locals (and anyone who’s been to Quebec City, really) are invited to share their secrets, hidden gems or favorite spot, activity or restaurant in the city. It’s an innovative way to embrace collaborative platforms, simple and user-friendly.[read more]