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Facebook Pulls Ahead of Twitter in Social TV Battle, But Can It Win the War?

February 26, 2014 by Elizabeth Kent

social TV

Experts are wondering if certain characteristics of Facebook hold it back in the social TV arena. Doubts aside, it is clear that social TV is becoming increasingly important not only to social media giants, but also to marketers and advertisers.[read more]

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Social Startups: Screen-Bridge Connects Production Companies with Fans for Best Social TV Experience

February 6, 2014 by Shay Moser

Social Startups column.

“We plan the audience's social television experience before the show is sold and package it as part of the show’s story,” Witkower says. “If the show is picked up, we arrange time throughout the production to film and photograph additional content while using the resources already paid for on set."[read more]

The Walking Dead Revolutionizes Social Television

March 2, 2013 by Megan McCook

2013 will become a pivotal year in the digital entertainment industry, as television networks will be encouraged to integrate social interaction in to the viewing experience. Find out how AMC's most popular series, The Walking Dead, takes social television to a new level.[read more]

Social TV gaining traction in the UK

March 16, 2012 by Matt Rhodes

Recently Channel 4 frequently displayed a hashtag during a broadcast of Dispatches to encourage discussion. Directing viewers to use a particular hashtag meant that the conversation was contained in one place and not fragmented, and suggests that broadcasters should try to direct hashtag use rather than leaving it up to the random chatter of viewers.[read more]

Bebo: Trying to help TV get social

November 13, 2007 by Mathew Ingram

As several sites are reporting — including PaidContent's UK division and Mashable — Bebo has launched a social-media platform with a pile of traditional TV and media partners including the BBC. Bebo often gets forgotten when people are writing about social networking, because the majority of coverage focuses on Facebook and MySpace...[read more]

 
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