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Mashing New York and Austin #SXSW: Jessica Alba, Nate Silver and the Value of Personal Brand Business Models

March 10, 2014 by Robin Fray Carey

Jessica Alba at a NBCUniversal event.

Two things on my mind here at SXSW: my recent participation in an NBCUniversal event in New York where Jessica Alba talked about her business, and listening to Nate Silver, whose new online magazine, FiveThirtyEight, launches next Monday. It’s got me thinking about how social allows a new take on celebrity endorsement.[read more]


Blow This Popsicle Stand: Insights from the SXSW Tech Career Expo

March 16, 2012 by Jake Wengroff

rindambanerjee /

Job fairs are usually known as events with less-than-impressive employers recruiting for less-than-desirable positions. This was not the case at all. Apple, Dell, Google, and other notable tech, media, startup and other digerati -- about 70 companies present -- were out in full-force.[read more]

The Human Network: The Social Economy is Influenced by How We Communicate Online & Offline

March 18, 2009 by Brian Solis

I'm just returning from the SXSW Interactive festival where thousands of “geeks” stormed Austin Texas to learn, share and celebrate what I call the Social Economy.It's something so special that I'm struggling to truly capture and convey the emotional essence and inspirational spirit that uniquely brings together innovation,...[read more]

Tips for South by Southwest Interactive (SXSWi) from a local

March 8, 2009 by Connie Reece

It's that time of year again, when the tech universe is abuzz with the digital creative delights of the South by Southwest Interactive (SXSWi) conference in Austin, Texas. Since I live in the Austin metro area and this is my third “South by,” I thought I'd update last year's post on why SXSWi is like Disney World and revisit...[read more]