SocialDevCamp ChicagoAs a marketer, the appeal of SocialDevCamp Chicago is in its uniqueness. Let's face it: if you're interested in social media in any capacity, there are no shortage of industry events to attend. But there are few that offer the opportunity to network with business executives and developers alike.

SocialDevCamp is built around the idea that these two camps should be mingling. With two tracks, “Development & Tech” and “Business & Culture”, there's something for you no matter what side of the social spectrum you occupy. If you're a developer, you'll be particularly interested in the Hackathon: a 36 hour contest to develop a social app, with glory going to the winner (as well as $3,000 in cash and prizes). And with keynote speakers like Andrew Mason of Groupon, entrepreneurs will be able to hear tips from industry leaders about how to grow from the bottom up. Also, is there anything better than dueling Internet cats?

Because SocialDevCamp represents such a unique opportunity for collaboration, Edelman Digital is proud to be a sponsor and fervent supporter of the event. Our own Michael Slaby, EVP, Global Practice Chair, Digital and formerly the CTO for the Obama campaign, will be speaking about how data should be used to serve an organization's larger purpose.

So come out to Chicago August 13-15 for SocialDevCamp, and see what you can learn from people doing social from the other side. In the past, this kind of collaboration has birthed new companies. You won't want to miss what comes out of SocialDevCamp this time around.