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On How Semantic Search is Changing Everything
Excellent article David! A nicely laid out look at how search has evolved, and continues to evolve, and how a focus on SEO tactics alone isn't enough to earn businesses a spot at the top of search results. An article I'll be sharing. Thanks!
On Facebook for Small Business: Is It Worth It?
Fernando, thanks for your comment. I agree completely!
My apologies for the delay in responding (somehow I missed seeing your comment).
On Zen and the Art of Search Engine Optimization
Excellent article! Easy read, makes total sense and hopefully will help small businesses who may think SEO is the key to being successful online. In a sense they're right, but not in the traditional sense of hiring someone to use every 'trick' in the book to raise their ranking in search engines. Better to focus on building a business (and online presence - website and social) that delivers what people are looking for and needing and to include solid SEO practices based on reality into the mix.
On Your Social Media Strategy Is Not Just About Facebook
Great article Adrian!
On Social Media’s Top 5 Contributions to Society
Samantha, thanks for the insightful article about how social media is being used to inform, communicate with and engage people and communities. It's a new world.
On SEO Is Not for the Lazy
Great article Jamie! To the point, concise and telling it like it is. Thank you!!
On 7 Tips for New (and Inactive) LinkedIn Users
Thanks for your comment Andrew! Yes, I find it quite suprising too.
Some of those with inactive/incomplete profiles are quite successful and very networked, but not online. It's not hurting them now, at least not in obvious ways to them. But for the ones in their 40s who are still likely to have many productive working years left, it may.
Most employers looking to hire sales, marketing, communications,customer service, managerial, key leadership and other roles are, I would guess, wanting this skill and knowledge in potential candidates. Even when the person doing the hiring ISN'T knowledgeable in social media themselves.
Even now and in the future, where there are two candidates vying for the same job, one's experience and knowledge of social media could be the difference maker/deciding factor.
On Social Selling: The Evolution of a Salesperson
Excellent article Ben. As you point out, social media can be a valuable tool in the arsenal of sales people. While most of them don't seem to yet realize it, this is changing thanks to thought provoking articles like yours.
On LinkedIn: 5 Important and Often Neglected Profile Areas
Thank you Ben!!! I updated some of the info on my profile yesterday and then pasted the summary in the wrong spot ... brilliant. Then .... okay, we won't go in to too much detail here :-)
Thank you for graciously bringing this to my attention!
On Social Actions Aren’t Only the Future of SEO, They are Here and Now
Excellent article Tim! Thanks for the great info. Sue
On 6 Ways to Increase Page Load Speed for SEO
Good tips! Thanks for the info Silver! Sue
On 10 Tips for Writing Content that Ranks [INFOGRAPHIC]
Great article Brainna! Thanks for sharing. Sue