Thank you for your comment Beth! I think it should be very interesting to see what plays out. This will definitely be one event to watch on many levels.
Would the Olympic committee actually refuse or take away a medal for an athlete if they go against the policy? The question of enforcement is also quite interesting.
Remember when steroids where the big bad? Now its Social Media? Maybe too extreme a comparison, but the strength of a policy is the ability to enforce it, or the willingness of a company to enforce it...
Food for thought.