I really enjoyed reading your article, especially the part where you zoomed in on the importance of engagement. As companies dedicate more and more time to detecting social conversations and social leads, I'm curious if you've ever heard of Engagor? It's an all-in-one social media marketing tool that really thrives on engaging with your customers. I'm Community Manager at Engagor and we strongly believe in building an engaging online presence for any of our customers by implementing CRM, customer service and customer engagement through a customer's social platforms.
I'm sure 2014's evolutions in social media marketing will hold a great challenge for all of us. What do you think will be most challenging?