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On The Most Complete Twitter Application List Available - 2011 Edition
Bruno -
Sorry for the late response, but I never got the notice of you comment for some reason.
I've been meaning to update this document with some new tools and sites!
If you want to send me an e-mail with any suggestions, I'll build them in and re-release this post... Reach me via my blog at www.ericgoldstein.net
Thanks,
ERic
On The Most Complete Twitter Application List Available - 2011 Edition
Thanks Charlie!
On The Most Complete Twitter Application List Available - 2011 Edition
If you want a tool to send messages for you, evaluate your statistics, or do anything outside of analyze Twitter traffic at a generic level, you'll need to allow access to the system.
Realize that these systems are not storing or have access to the password itself. It's the same thing that happens in Facebook, Yahoo, Open ID, etc.. You shouldn't do it without thinking, but this is not the same thing as providing someone your password.
On The Only Reason to Participate in Social Media
I wouldn't say that the ONLY reason to participate in marketing activity (particularly sociial media) is to "generate a customer".
While, the end goal is to obviously generate revenue, there are many other key wins that come with social media:
1) Maintaining a customer
2) Recovering a lost customer
3) Engaging with a customer
4) Learning from prospects and customers. Tools like Twitter are excellent for testing new concepts, language, and ideas before you invest more heavily in more expensive marketing efforts.
5) Educating your customer (falls under maintaining, I guess).
I'm also a fan of starting to segment social media traffic the same way that many people segment their e-mail and marketing efforts.
Bottom line, as I believe you're saying, content and the value of what you're sending is king. If you provide info (combined with a solution) that provides value, you'll get people to read your stuff, come to your site, and generate leads, sales, and happy customers.
Thanks,
Eric
On The Most Complete Twitter Application List Available - 2011 Edition
Good catch Arne. I corrected it. Thanks.
On Justin Bieber: A Social Media Case Study
Thanks for your comment. I'm being accused of having Bieber fever by my friends. It's the hit I'll have to take.
On The Most Complete Twitter Application List Available - 2011 Edition
Got my invite for Social Bro and I really like it! Added that in..
On The Most Complete Twitter Application List Available - 2011 Edition
I added all suggestions except for SocialBro since that's still in Beta and I couldn't confirm that it is working.
On The Most Complete Twitter Application List Available - 2011 Edition
I'll add Tweetbot later today when I add some of the other new ones in here, but it is very similar to TweetAdder.
I erred on the side of a "quick description" in the interest of space so I could maximize the number of working applications I could list. Many of the apps are similar and preference falls to cost, unique features, and what user interface you like.
Thanks for your comment!
On The Most Complete Twitter Application List Available - 2011 Edition
Good add-ons. I haven't looked at the comments in a week or so, but I'll get these added in later today.
On The Most Complete Twitter Application List Available - 2011 Edition
I added DestroyTwitter to the list - although I found it to be relatively similar to many of the other clients.
On The Most Complete Twitter Application List Available - 2011 Edition
Sarah,
I actually had TweetEffect on the list initially, but I had a few people tell me that they found it rather useless. I tested it myself with my Twitter Account (ericsgoldstein) and found the info to be very confusing. First, it says that over the past 170 posts, I've only gained 2 followers - impossible. I'm gaining 50-100/day.
Second, the measurements seem to show +9, then -9, then +9, then -9, then +15, then -15.
Even the total followers seems off.
I posted a tweet with some feedback as well and will see if they respond.
Thanks - I'll get the other suggestions up in the next day or so.
Jonathan Salem Baskin is an author who writes a regular column on Advertising Age & posts on his award-winning blog. More »
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Laurent Francois I lead the marketing&development hub @ Express Roularta Services, a media company. I focus on 2 main brands (L'Express, More »
Rachel Happe is a Co-Founder and Principal at The Community Roundtable & a blogger at The Social Organization. More »
JD Lasica is a consultant who is considered one of the leading authorities on social media & user-created media. More »
Brian Solis s author of Engage and is recognized as one of the most prominent thought leaders & authors in new media. More »
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About Social Media Today




“Greetings Mary...Appreciate you taking the time to read the article. The short answer to your question is to create a Facebook Page rather than a Personal Profile. However, there are many factors to consider when creating this page. You may find this article of interest. http://www.williamhwells.com/2011/12/19/facebook-business-pages-5-signs-that-you-dont-get-it/Thanks ...”
“Up until this point we have always understood content through the lens of the distribution channel it sat within. The channel, in fact, gave its name to the content (TV is a form of distribution but we think of it as a form of content) - or, as per your reference to McLuhan, "the medium was the message". The social media revolution is all about the liberation of content from its means ...”