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Comments by Jon-Mikel Bailey Subscribe

On Content Shock: Real or Not?

Actually masterfully written by word crafter and Wood Street guest blogger Stacey Hood. Thanks for posting!

March 7, 2014    View Comment    

On Social Media and SEO: They Love Each Other

This post was actually written by Yvette Pistorio from Arment Dietrich as a guest post on our blog.

July 16, 2013    View Comment    

On 9 Reasons QR Codes are Bad for Your Brand

You make some excellent points. However, any form of digital communications can be the victim of misuse. SMS is often misused but can be incredibly effective. Email marketing is often misused but can be incredibly effective. I also agree that NFC and VR will become very popular, but they are not there yet.

If you plan, test and test some more, you can effectively integrate QR Codes into your communication strategy. And integrating them into visual design strategies can be done quite well as you can see in the McDonalds example posted in the comments above.

I believe that QR Codes will continue to be effective for those companies who are using them well.

January 17, 2013    View Comment    

On Social Media Marketing Won’t Work for You… Unless

Thanks Brett, glad you liked it.

October 5, 2012    View Comment    

On Social Media Marketing Won’t Work for You… Unless

Great point! And very true!

October 5, 2012    View Comment    

On Going Mobile: Do You Use Utility Marketing to Connect with Clients?

Your response tells me that my piece was definitely on point. This is the exact point I was trying to make. Thanks Gary!

September 18, 2012    View Comment    

On Content Marketing – Are You Solving Problems or Creating Noise?

This might sound like a quote from Star Wars but stay the course, your journalism background will serve you well.

April 20, 2012    View Comment    

On Content Marketing – Are You Solving Problems or Creating Noise?

That's why it is so important to know your target audience.

April 20, 2012    View Comment    

On You Have a Website: Now What?

This is all great advice.  Goals are very important.  I think too many comanies will simply throw up a web site with the nothing that if they post it, they will see success.  The best thing to be is think about all of this BEFORE you build or revamp your website.  Your goals are going to drive how you structure the user experience.  If you try to retrofit your marketing plan into your website, you will have a much harder time.

May 20, 2011    View Comment    
 
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