Hello Kevin: I am sorry you feel that way. Social media is so new - and wrapping our arms around how to calculate tangible and intangible ROI is imperfect. We're all breaking new ground - and it's quite exciting!
So, let's work together to come to a gold standard of measuring Social Media ROI. I'm all ears - and I am taking feedback into account and making modifications based on it.
It's very much a collaborate effort, which I enthusiastically embrace!
Thank you again, Kevin.
Incidentally, the 59,601 likes are for Social Media Today, the website, not my article - which currently has about 600 social shares.