| Social Media Today
Sign up | Login with →

Comments by Chad Wiebesick Subscribe

On 22 Effective SEO Tips to Optimize Your B2B Website

The biggest value in posting white papers on Scribd is that the site is indexed well by Google. So getting your white papers listed there helps increase your company's visibility in search engine results. You also want your company to be present when prospects are looking for solutions to their problems...and Scribd is a good resource for that. Thanks for your comment, Torben. 

September 12, 2011    View Comment    

On 22 Effective SEO Tips to Optimize Your B2B Website

Good point, Zoomdust. Link building is important and doing it wrong can hurt your business. This happened to JC Penny when they built inbound links using content farms:http://www.nytimes.com/2011/02/13/business/13search.html?pagewanted=all

September 12, 2011    View Comment    

On Five Awesome B2B Social Media Statistics

@Debbie - check out this B2B viral YouTube video from Corning. It's received nearly 15 million views: http://www.youtube.com/watch?v=6Cf7IL_eZ38&feature=youtu.be

September 6, 2011    View Comment    

On Five Awesome B2B Social Media Statistics

Good luck with the launch of your new B2B social network, Georgio. Sounds intriguing. I'll look forward to hearing about new developments. 

September 2, 2011    View Comment    

On SEO – How Not To Do It

Good points, Eva. In addition to JC Penny, the German BMW website literally got banned from Google's results for cloaking. Google dropped them from search results back in 2006: http://news.bbc.co.uk/2/hi/4685750.stm

September 1, 2011    View Comment    

On 125 Ways to Integrate Social Media to Zoom Your Business

Pam - this is incredible. An extensive list. And a good one, too. 

August 31, 2011    View Comment    

On Twitter Limits: Maximum Tweets Per Day?

I unfollow people that tweet incessantly and crowd my stream.

August 31, 2011    View Comment    

On Five Awesome B2B Social Media Statistics

@Kevin and @LJJ - here is the full study from Hubspot citing the 67% figure: http://www.hubspot.com/Portals/53/docs/inbound_marketing_best_practices.pdf

August 30, 2011    View Comment    

On Let's Get Social: 3 Reasons Your Company Should

According to Nielsen, Americans spend more time on social networks than doing email: http://blog.nielsen.com/nielsenwire/online_mobile/what-americans-do-onli...

August 25, 2011    View Comment    

On Five Awesome B2B Social Media Statistics

@Bridie I find a lot of "Best B2B Facebook Pages" cite companies like Cisco, American Express, Dell, etc. I hear very little about old-school industrial B2B companies. I like Steel Master Buildings because they are more industrial. They might sell through distributors rather than consumers directly.  

August 25, 2011    View Comment    

On Five Awesome B2B Social Media Statistics

The article you shared John is a good counterpoint to why Facebook isn't right for every business. Particularly in B2B, with a typically long buying cycle, relationships matter. They matter offline and they matter online. If a B2B company can connect with a business executive outside of work -- say, on Facebook -- when that executive is in a more leisure frame of mind, that can be a good way to nurture a relationship. 

August 25, 2011    View Comment    

On 4 Reasons Why Facebook Stinks for B2B Marketing

I agree with Chris Koch that B2B is about relationships. If a B2B company is going to use Facebook effectively, they need to stop talking about themselves and start sharing information that solves customers' problems. At the end of the day, it's not B2B or B2C...it's P2P - person to person. 

August 25, 2011    View Comment    
 
Logo