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Socially Stephanie

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Socially Stephanie: How to Earn Trust Online Through QRV

April 18, 2014 by Stephanie Frasco

Socially Stephanie to the rescue!

"Dear Socially Stephanie: If you were to give one piece of advice on gaining your audience's trust, what would it be?" Your question is a good one. Trust is something you can't buy or scheme to achieve. It must be earned. Luckily for you, I have a few tips to help you gain the trust of your audience and new readers as well.[read more]

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Socially Stephanie: Google Plus and Twitter for Local Businesses

April 4, 2014 by Stephanie Frasco
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Socially Stephanie to the rescue!

"Dear Socially Stephanie: I run a local services business. Think plumbing, cleaning, the type of business that would be featured on Dirty Jobs. I am having a hard time coming to terms with the idea that social media can actually help my business. It's not sexy. It's not exciting. Why would people want to receive posts about what we do?"[read more]

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Socially Stephanie: Facebook Advertising and Declining Organic Reach

March 28, 2014 by Stephanie Frasco
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Socially Stephanie to the rescue!

"Dear Socially Stephanie: With all this Facebook declining organic reach talk, I'm getting paranoid. Should I jump ship? Or should I start to look into some advertising options? I'm a bit lost and, frankly, freaked out. What are your recommendations?"[read more]

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Socially Stephanie: Time-Saving Social Media Tools

March 14, 2014 by Stephanie Frasco
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Socially Stephanie to the rescue!

"Dear Socially Stephanie: I feel like I'm all over the place when it comes to my social media and web marketing. Currently I am using a little of this and a little of that, but I'm feeling overwhelmed. Do you have any recommendations that will make my life easier?"[read more]

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Socially Stephanie: Google Plus Engagement Strategy

March 7, 2014 by Stephanie Frasco
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Socially Stephanie to the rescue!

"Dear Socially Stephanie, I have been hearing all this buzz about G+ and how great it is. Whenever I share on GooglePlus, I get no engagement. What am I doing wrong?" This week, Socially Stephanie provides her tips on how to connect and take advantage of all that G+ has to offer.[read more]

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Socially Stephanie: All About Guest Blogging

March 1, 2014 by Stephanie Frasco
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Socially Stephanie to the rescue!

"Dear Socially Stephanie: I recently heard that guest blogging is a no-no. Do you agree? I'm not sure if I should focus my time on it." This week, Socially Stephanie explains why guest blogging is under fire, why you shouldn't be scared away from it, and how to do guest blogging right.[read more]

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Socially Stephanie: Using Your Facebook Fan Page and Personal Page to Boost Reach

February 22, 2014 by Stephanie Frasco
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Socially Stephanie to the rescue!

"Dear Socially Stephanie: With the recent algorithm change for Facebook pages, should my business look at making a profile along with a business page? I was thinking about creating a personal page under my business's name. What do you think?"[read more]

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Socially Stephanie: Social Media Cyber-Bully

February 15, 2014 by Stephanie Frasco
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Socially Stephanie to the rescue!

"Dear Socially Stephanie, I just found out my company is a cyber-bully. My employee was posting mean things to people and was unpleasant online, but I had no idea it was going on. I've fired her since, but I before I hire someone new, I want to make sure this never happens again. Anything I should do?"[read more]

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Socially Stephanie: Social Media for SEO

February 1, 2014 by Stephanie Frasco

Socially Stephanie to the rescue!

"Dear Socially Stephanie: I own an online clothing and home goods boutique. I have decent sales and a good following, but recently my search engine rankings have begun to decline, and I'm getting a bit bored with using Facebook and Pinterest as my main social sites. Any advice?"[read more]

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Socially Stephanie: Content Curation

January 25, 2014 by Stephanie Frasco
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Socially Stephanie to the rescue!

"Dear Socially Stephanie: I'm a content creator for a small company that focuses on bartending and waitress hiring. I’m having a hard time finding good material that is trending, especially pertaining only to bartenders and waitresses. Can you help me find brilliant shareable content?"[read more]

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Socially Stephanie: Social Media Posting Best Practices

January 18, 2014 by Stephanie Frasco
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Socially Stephanie to the rescue!

"Dear Socially Stephanie: I just don't think I'm doing social media right. I post frequently and on all of the most popular social networks. I think I'm posting the kind of stuff my customer wants to see but it just doesn't seem to get likes, comments, or shares on any networks. Is there a right way to post?"[read more]

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Socially Stephanie: Reaching Your International Audience

January 11, 2014 by Stephanie Frasco

Socially Stephanie to the rescue!

"Dear Socially Stephanie: I manage the Facebook page of an American health and fitness website that sells e-books on various health and beauty problems. Half of our followers are based in the US and the other half is based in Europe. How do we keep our posts active in both time zones while maintaining engagement?"[read more]

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Socially Stephanie: Event Promotion on Facebook and Beyond

January 4, 2014 by Stephanie Frasco
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Socially Stephanie to the rescue!

"Dear Socially Stephanie: My brothers and I own restaurants and nightclubs. We have an event we want to promote. Should we create one Facebook event page or create separate event pages through our main fan page, our Facebook group, and our personal pages?"[read more]

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Socially Stephanie: Best Practices for LinkedIn Groups

December 21, 2013 by Stephanie Frasco

Socially Stephanie to the rescue!

"Dear Socially Stephanie: I work for a community website that has a ton of potential. As a B2B company, we know that we should be sharing within groups, and I am doing that. But I am worried about coming off spammish when I select a lot of groups to share to at the same time. What’s the best way to do this?"[read more]

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Socially Stephanie: Social Media Solutions for Chain Businesses

December 14, 2013 by Stephanie Frasco

Socially Stephanie to the rescue!

"Dear Socially Stephanie, I am managing the social media presence for a gym business. They are now opening another gym in town, which will be a branch of the same chain. Should I create a brand new page for the other location of the gym, or connect our official gym page to both locations?"[read more]

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Socially Stephanie: How to Create Raving Fans

December 7, 2013 by Stephanie Frasco

Socially Stephanie to the rescue!

This week, Stephanie Frasco talks about how to build a fan base. "Dear Socially Stephanie, I am pursuing a career in music. What is the best way to tackle social media head on so I can succeed independently? I already have a website and some fans."[read more]

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Socially Stephanie: Social Media Metrics and Reporting

November 23, 2013 by Stephanie Frasco
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Socially Stephanie to the rescue!

"Dear Socially Stephanie: I am a community manager for a music technology company. I have stood firm in my belief that engagement/engagement rates were the most important measurement to track. Now, I am having doubts. Is brand engagement still the best metric to use for social media reporting?"[read more]

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Socially Stephanie: Social Media for the Holidays

November 16, 2013 by Stephanie Frasco

Socially Stephanie to the rescue!

"Dear Socially Stephanie: This year, I just launched a small home furnishings business. We sell a small number of quirky, high-quality products online. I'm looking to do a big push for the holidays as many of my products are perfect for gifting. How do I go about getting my products onto online gift-lists?"[read more]

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Socially Stephanie: Social Media and Influencers

November 9, 2013 by Stephanie Frasco

Socially Stephanie to the rescue!

"Dear Socially Stephanie, I'm getting ready to open my new restaurant and I want to make sure that the opening gets a lot of buzz. Do you have any suggestions on how I can make a big splash with the locals and get the press excited to try my food? We have four weeks."[read more]

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Socially Stephanie: Customer Service in a Social World

November 1, 2013 by Stephanie Frasco
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Socially Stephanie to the rescue!

"Dear Socially Stephanie, I'm in a bind. Last night my friend emailed to let me know that we've been bad-mouthed all over the Internet by an angry online customer. I managed to smooth out the situation, but I am in utter shock. Are we not as good at customer service as I thought?"[read more]

 
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