About Social Media Today
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How to Use Google+ Hangouts on Air
On May 7th Google started rolling out the Hangouts On Air feature worldwide. Here is our take on how to use it. While it is still in the introductory age, one still needs a jumping off point. [read more]
How to Use YouTube for Healthcare Content Marketing
When done right video and healthcare content marketing work together perfectly. Hospitals come across as being sincere and helpful, wanting to help people solve their most personal heath problems, when they use video to tell compelling stories. [read more]
ViDEO: How to "Be Engaging"
What does "Being Engaging" really mean? Is it really code for something else? Don't people really crave to be engaged? Let's explore how to do this AND avoid using cliche's [read more]
ViDEO: How to 'Provide Value'
Tommy
"Provide Value..." it's one of the most overused cliche's in online marketing, so what exactly does it mean? Note: This video does not use other cliche's to answer that question [read more]
Will Apple TV Turbo-Boost Vlogs?
The numbers so far are likely very small - but they're certain to grow. As AppleTV and it’s cousins become more commonplace, I expect that millions will soon begin to discover online entertainment - expanding the market so rapidly that conventional (aka traditional/old/archaic) media will be left scratching it's collective head. [read more]
ViDEO: Raising Prices Without Ticking Off Your Market
So, how does one raise their prices without making their market mad? [read more]
ViDEO: CNN's Steve Krakauer on Social TV, 2-screen Viewing and More
Despite all the hype and discussion around social TV and the two screen viewing experience, a TVGuide.com survey released today found that 95% of people participate in social TV activities after watching a show, up from 68% last year. Among the other findings, the survey found a majority of people (76%) are motivated to participate in social TV activities due to a feeling that doing so will prevent their favorite show from being cancelled. [read more]
ViDEO - Human Media: Beyond Social Media (TEDx Talk)
In this TEDx talk I introduce and explain the idea of a more human media on the social web, Human Media, a different approach for marketing our audience according with the online revolution we are experiencing. [read more]
A necessary skill: using the social web to produce and distribute content.
Charlie Curran
Filmmaker and blogger Charlie Curran discusses the concurrent roles of film, photography and social media in “a necessary skill.” Part of Elastic Lab’s Culture of Content Creation series on digital content creators. Filmmaker: Charlie Curran, www.charliecurran.com [read more]
My Interview by Chris Heuer President of Social Media Club at SXSW
I was honored to be invited to appear on the Social Media Club channel at SXSW. I was doubly honored when Chris Heuer the Chairman and Co-Founder of the club decided to interview me. As much as I hate the sound of my voice and my look (as do most people) I think it went pretty well. Please let me know your thoughts in the comments. [read more]
Video: 5 Essential Social Apps for Business Productivity - SalesChaosTV
When there's just to much to do and you're spread all over the place, these five social tools can make you more productive and efficient. [read more]
VidEO: It's all so pint'resting!
Bored with what you're looking at? Food not appetizing to you? Join Pinterest! People will follow your good taste and wishlists. Josh Rimer brought his video to our attention, now we bring it to yours. [read more]
VidEO: "I refuse to be left here in the digital dust"
Keeping up is a full time job. Join everything! Post everywhere! Follow everyone! Hire someone to keep track of your passwords! [read more]
This stuff really works! Practical Applications for Social Media.
“This stuff really works” discusses practical applications of social media. This episode features journalist Dan Patterson, Reverend Janetta Cravens Boyd, podcaster Brad Pendergraph, artist representative Alyson Stanfield, artist Eric Matelski, blogger Rebecca Bollwitt. Part of Elastic Lab’s Culture of Content Creation series on digital content creators. Filmmakers: Chris Cavallari, Will Boyd, Andrew Arell, Jeremy McKenna, Erin Mogul. [read more]
Video Storytelling: Hey B2B, Lighten Up! An Interview with Tim Washer, Part II of II
Ikea did a funny video. B2B has to kick it up a notch. What Ikea did was make it look like an improv troop. They did these funny short vignettes around an office or a kitchen set-up. It was phenomenal. Now, you have Madison Avenue agencies doing this stuff. [read more]
It helps us create everything…good and bad.
"It helps us create everything" reflects on the delicate balance of positive and negative in a world fueled by social media. This episode features Brad Pendergraph, Sarah Weinstein, Noel Hidalgo, Steev Hise and Craig Hickman. Part of Elastic Lab's Culture of Content Creation series on digital content creators. Filmmakers: Chris Cavallari, Michael Harren, Sarah Weinstein, Steev Hise, Jaime McLeod. [read more]
This Is How You Launch a Brand. Nice Work, @DollarShaveClub
"I'm Mike, founder of DollarShaveClub... Our blades are f#@#$%# great!... Stop paying for blade tech you don't need!... Stop forgetting to buy your blades every month... We are DollarShaveClub.com and the party is on!..."This is how you launch a brand. Nice work, @DollarShaveClub #branding [read more]
I want to do global things…aspirations of a media mogul-in-training
"I want to do global things" features blogger, video host, and media mogul-in-training Audrey Breeze, www.audreybreeze.com. Part of Elastic Lab’s Culture of Content Creation series on digital content creators. Filmmaker: Ali Anderson [read more]
When did you transform...a young mother blogs a letter to her daughter.
"When did you transform" features blogger Lisa Tabet-Chavez reading a letter to her small daughter, www.howtobeakidagain.blogspot.com. Part of Elastic Lab’s Culture of Content Creation series on digital content creators. Filmmaker: Bennie Harris [read more]
I want my story out there…social media pioneers on what first inspired them.
"I want my story out there" features Matt Johnson, Sarah Weinstein, Pablo Schmitt, Craig Hickman, Damon Molloy, Noel Hidalgo, Andrea Mercado, David LaMorte, Dan Patterson, Jeff Hinz, CC Chapman and Sarah Vela. Part of Elastic Lab's Culture of Content Creation series on digital content creators. Filmmakers: Matt Johnson, Sarah Weinstein, Pablo Schmitt, Jaime McLeod, Damon Molloy, Michael Harren, Chris Cavallari [read more]
Jonathan Salem Baskin is an author who writes a regular column on Advertising Age & posts on his award-winning blog. More »
John Bell heads up the 360° Digital Influence team & teaches graduate studies in Digital Influence at Johns Hopkins University. More »
Don Bulmer is Vice President of Communication Strategy at Royal Dutch Shell More »
John Byrne is chairman & editor-in-chief of C-Change Media Inc. & the author or co-author of eight books. More »
Gini Dietrich Gini Dietrich is the founder and chief executive officer of Arment Dietrich, Inc. More »
Vanessa DiMauro is the CEO of Leader Networks & has been creating successful online communities for over 15 years. More »
Maggie Fox is the founder and CEO of Social Media Group & was named one of the Top 100 Marketers in Marketing Magazine. More »
Laurent Francois I lead the marketing&development hub @ Express Roularta Services, a media company. I focus on 2 main brands (L'Express, More »
Rachel Happe is a Co-Founder and Principal at The Community Roundtable & a blogger at The Social Organization. More »
JD Lasica is a consultant who is considered one of the leading authorities on social media & user-created media. More »
Brian Solis s author of Engage and is recognized as one of the most prominent thought leaders & authors in new media. More »
- YOU
- David Amerland
- Jay Baer
- Rohit Bhargava
- Andre Bourque
- Sandy Carter
- Vanessa DiMauro
- Debra Ellis
- Paul Fabretti
- Cliff Figallo
- Maggie Fox
- Brad Friedman
- Urs E Gattiker
- Paul Gillin
- Zohare Haider
- Rachel Happe
- Shel Holtz
- Edwin Huertas
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- Beth Kanter
- Rohn Jay Miller
- Sandy Miller
- Pam Moore
- Steve Olenski
- Brett Relander
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- Brian Solis
- Hollis Tibbetts
Jobs by SimplyHired
Crisis Management & Communications in a Digital Age Workshop
When: Fri, 2012-05-25
Public Relations in Vietnam Conference
When: Thu, 2012-05-31
Interactive Day San Diego
When: Wed, 2012-06-06
The Virtual Executive: How to Act Like a CEO Online and Offline - Webinar with Debra Benton
When: Thu, 2012-06-07
Crain's Tech Talk Live
When: Mon, 2012-06-11
SEO in the Sun
When: Sat, 2012-06-16
“I would compare Facebook Like-Gates to capturing email and other contact information by offering ebooks and whitepapers. Without these, you'd be providing great content but that doesn't mean that everybody would go out of their way to dish out their contact details. It's a way to incentivize content providers to continue to generate great articles, inforgraphics and videos. And unliking a page is ...”
“Nonverbal communication is as important as our verbal or written messages. And how we appear in photographs on the web-- and specifically on Linkedin--can be critically important to our personal brands and our messages. The research you cite about warm and cold impressions is critical to how we are perceived. Thanks for the insightful post, Victoria, and I'm looking forward to the future posts. ...”