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Is LinkedIn Running Out of Steam for Recruiters?

February 6, 2012 by Mic Adam
with 835 views
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LinkedIn has been the platform of choice for recruiters, but lately some Facebook apps are giving LinkedIn a run for its money. Is it running out of steam and will recruiters switch to Facebook? [read more]

LinkedIn Tips as Tweets -- In 140 Characters or Less!

February 1, 2012 by Steve Smithson
with 1,326 views
3

 These are only brief tips (mainly as they’re all 140 characters or less, so you can share them on Twitter), but if one of them helps you to either get a new job, gain a new client or generally win new business, then it’s worth it. Please feel free to ‘share’ them on your Twitter feed or other social networks,... [read more]

5 Ways to Undermine Your Linkedin Profile

January 31, 2012 by Mike Johansson
with 13,027 views
15

Image courtesy of author's blog

As Linkedin continues to grow (now close to 150 million members) it seems more and more people may be rushing to get their profiles published there.In their rush to be live on Linkedin (or maybe through a lack of thought earlier) they may be doing things that will make them look bad on this social network, specifically, and in social... [read more]

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What's Your Social Media Signature?

January 25, 2012 by John Serpa
with 1,936 views
2

So what do you do if you have the next big idea? Invoke the power of social media with a memorable social signature. But . . . there’s a catch. It’s not easy and requires you to hone three fundamental skills in order to maximize the influence it can net you. [read more]

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When in Doubt, Link Out!

January 20, 2012 by Victoria Ipri
with 847 views
2

caliber_3D/shutterstock

LinkedIn spammers ruin things for everyone, but the best defense is still a good offense. [read more]

An Outlook for Social Media in 2012

January 20, 2012 by Luke Knight
with 1,365 views
0

Photo by Eli Duke via Flickr

2011 brought many memorable moments for Social Media, including the launch of Google +, the Facebook timeline, the sad death of Steve Jobs and of course, Charlie Sheen taking 25 hours and 17 minutes to break the Guinness world record of “Fastest Time to Reach One Million Followers” on Twitter. But what does 2012 hold in store for Social Marketers..? [read more]

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Social Media's SpaceTime Problem for Event Marketing

January 6, 2012 by Bernard Martin
with 825 views
0

Image by Anne Helmond via author's blog

Facebook's acquisition of Gowalla is a good indicator that something in the works. At first I suspected that the delay in changes to the brand pages on Facebook was a bit of a 'Let's wait & see what Google does with Google+ brand pages" but it looks like it's going to be something more. The Location space is inherently tied to an event time & place space and Facebook gets that. [read more]

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Do You Have Social Media as Part of Your 2012 Marketing Plans?

January 3, 2012 by David Thomas
with 855 views
0

maigi/shutterstock

For those companies who fear they don’t have the necessary time and effort needed to devote to social media, keep in mind that using SM in one’s marketing plans is like extending an olive branch to a large amount of consumers. [read more]

Top Five LinkedIn New Year Resolutions for 2012

January 3, 2012 by Jennifer Bishop
with 6,500 views
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Here are 5 ways you can resolve to improve your LinkedIn presence and activity for productive networking, lead generation and branding in 2012. [read more]

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Social Media Tips for The New Year

December 28, 2011 by Brad Friedman
with 1,301 views
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Eric Milos/shutterstock

2011 was a big year for social media. The "Big Three," Facebook, Twitter and LinkedIn got bigger. Hundreds, maybe thousands of other social networks flourished. So here's a few tips for you to implement in 2012. [read more]

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Have Yourself A Social Little Twismas

December 25, 2011 by Barry Feldman
with 944 views
0

Kristi Hines shares a killer series of Twitter tips, guides, reviews and such. I’m going to give you the short-cuts to the long versions here as a Twismas present. (I'm also going to sing you a little holiday tune.) [read more]

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10 Ways to Expose Yourself on LinkedIn in 2012

December 23, 2011 by Victoria Ipri
with 1,448 views
1

The power of LinkedIn is not in the profile...it's in the people! Here are 10 simple strategies to get more and better clients via LinkedIn, whether you are part of a team or an army of one. [read more]

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Should Old Acquaintance[s] Be Forgot?

December 15, 2011 by Barry Feldman
with 527 views
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Old acquaintances should not only not be forgot, the good ones should be renewed. Why commit all your efforts to fishing for new connections when it's so easy to reel in some of the ones that got away? [read more]

Are B2B Marketers Not Using Twitter Correctly?

December 15, 2011 by Steve Olenski
with 1,246 views
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A recent study revealed that while 91% of business to business marketers are using Twitter as part of their integrated social media campaign only 15% state they generate leads from it compared to LinkedIn where nearly 1/3 of B2B marketers report generating a lead. [read more]

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Five Tips for Squeezing Social Media Into Your Workday

December 15, 2011 by James A Martin
with 1,605 views
0

When you’re already working virtually around the clock, how do you squeeze social media into your day? Here are five tips to get you started. [read more]

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How to Get BIG Social Media Clients

November 10, 2011 by Mark Paddock
with 1,491 views
0

Many SM managers and consultants are content with their client base of small- to medium-sized businesses -- and don't get me wrong, being the "local" Social Media Manager will make you a great income. But, what if you want more? Here's how to take the next steps and bag the big clients... [read more]

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The Problem with Facebook Jobs

November 8, 2011 by Stefan Seltz-Axmacher
with 224 views
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An opinion why Facebook's attempt to enter the Online Job Search market needs a serious overhaul. [read more]

LinkedIn: The Marketing Channel for Businesses and Professionals

November 5, 2011 by Edwin Huertas
with 1,773 views
3

Marketing on LinkedIn may not be as heavily hyped up as in the case of other social networks, but LinkedIn definitely offers a number of attractive advantages to marketers and sales professionals. Knowing how to leverage this social network's strengths lets people expand their networks, get to know new prospects, research on sales opportunities, and communicate with gatekeepers and decision makers... [read more]

Will Unthink Knock Off FaceBook or Go the Way of the Passenger Pigeon?

October 27, 2011 by John Wilkerson
with 279 views
0

"As so many of us are already aware, Unthink has challenged FaceBook for Social Media supremacy. This is a huge goal and one I would like to see happen." [read more]

Four Reasons Why You Shouldn't Automate Your Social Media Marketing

October 20, 2011 by Candace McCaffery
with 1,106 views
1

Successful social media marketing can take an enormous amount of time, which leads many companies and organizations to want to automate as much as possible. But there are at least four good reasons to avoid over-automation. [read more]

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