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How to Create a Perfect Social Media Team

January 29, 2012 by Katrina Padron
with 4,264 views
6

Social media can seem overwhelming.  Let’s face it, if you are running a business, you are really busy running the business, right?  Have you ever thought, “I just want someone else to do it for me!”  You’re in luck.  Just like other projects in your business you can train your staff to use social media to create... [read more]

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How to Convert Your Facebook Fans Into Paying Customers

December 12, 2011 by Kris de Leon
with 2,133 views
8

I’ve seen many businesses who are new to Facebook make the mistake of trying to close the sale way too early or pitching their product or services aggressively to their fans on Facebook. These Pages often look like a screaming billboard full of advertisement, and I tend to just run away at first site of these Pages. The wall posts tend... [read more]

3 Ways to Boost Interaction With Your Facebook Fans

December 7, 2011 by Maya Grinberg
with 2,056 views
3

Do you have a pretty nice fan base, but you’re struggling to come up with ideas to engage them on a daily basis? One proven approach is to help your fans. This blog post contains 3 techniques used by some of the most successful Facebook pages. Try them on your page to see how your fans respond! [read more]

The Dangers of Facebook Promotions for Marketers and Advertisers

November 21, 2011 by Steve Olenski
with 1,914 views
0

Ioannis Pantzi/Shutterstock

You have your Facebook page all set up and you decide to offer an enticement to get more "likes." Happens all the time, right? Well, you better be careful about what you promise in return for that "like" because people are watching... and they will call you on it. [read more]

10 Tips for Winning with Facebook Messaging During the Holidays

November 18, 2011 by Maya Grinberg
with 1,317 views
3

There’s no better time to engage with Facebook fans than during the holiday season. Wildfire has got you covered with ten proven, holiday-themed social messaging ideas that will ignite holiday cheer. [read more]

Take This Lollipop Facebook App – Creepy Way to Visualize Your Privacy

October 31, 2011 by Lewis Bertolucci
with 16,999 views
0

"Just in time for the Halloween, TakeThisLolliop, leverages the power of Facebook personalization, much like Intel’s Museum of Me, to create quite the creepy visual experience that showcases the importance of the information you share on social networks." [read more]

Marketers: Post After Hours to Get The Most Out of Your Facebook Posts

October 26, 2011 by Steve Olenski
with 4,347 views
5

What time and what day to post to Facebook could impact a brand's engagement with its fans. [read more]

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The 5 Best and 5 Worst Things about Being a Social Media Manager

October 8, 2011 by Mark Paddock
with 5,240 views
11

In 2010, 62% of businesses kept their companies Social Media management in house. In 2011, the figure has dropped to 55%, and it's due to drop again next year. Outsourcing Social Media seems to be a growing trend. So for those thinking of becoming freelance Social Media Managers, I've written my 5 Best and 5 Worst aspects of running a Social Media management business... [read more]

Marketers, Facebook Is Not About You

October 3, 2011 by Ian McKee
with 246 views
0

"The point of f8 is 'to bring together the developers, entrepreneurs and innovators who are building a more social web.' Yes, some marketers count among those groups, but they’re not the target, and they probably never will be." [read more]

The Prostitution Approach to Social Media Marketing

August 30, 2011 by Anthony Kirlew
with 2,818 views
11

"If you are using the 'Prostitution Approach' to social media marketing, you might be getting a fix in terms of numbers, but you are most likely not building business relationships that lead to profit. Start courting your target market today! You'll feel better about what you do... AND you will actually make your social media activities profitable." [read more]

6 Ways To Motivate Employees To Be On Board With Social Media

August 10, 2011 by Krysty Petrucci
with 3,411 views
6

"Your employees don’t seem to have an active role in your social media initiative. Why is this? Because you haven’t empowered, motivated, educated or inspired them to do so! Employees, if motivated/inspired correctly, can be the biggest cheerleaders for your business and brand." [read more]

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How Many People Really See Your Facebook Page Updates?

July 5, 2011 by Luke Brynley-Jones
with 1,709 views
2

"Facebook is understandably reluctant to share the magic formula behind Edgerank, but there are sites that claim to enable you to check your Edgerank. According to Edgerank Checker, you ought to be aiming for a score of 14+ to be above average. Obviously, the way to enhance your score is to post more frequently and interact regularly with your fans." [read more]

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How Small Business Owners Miss the Mark with Facebook

July 3, 2011 by Anthony Kirlew
with 4,181 views
12

Are you missing the mark with your Facebook marketing strategy? Make sure you are not making the mistake that many small business owners do. [read more]

Social By Design

June 24, 2011 by Cliff Figallo
with 270 views
0

Content for this post has been hidden while we confirm authorship. Sorry for the empty post. Thanks for your patience. [read more]

Facebook Policy – Why It’s Important

May 26, 2011 by komal
with 1,630 views
1

Most brands and agencies are coming up to speed with the intricacies of building social media campaigns on the Facebook platform, but few have considered the importance of Policy with a capital “P”. Indeed, few even know what it is. The reason for this is because Facebook, despite their perceived might, do not presently have the manpower to police the millions of applications and Pages that run on their Platform every day – and as such, few have experienced the rap on the knuckles when something they’ve deployed has broken the rules. [read more]

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How To Spend Your Social Media Money in 2011

December 14, 2010 by Kenan E
with 4,675 views
1

There are many ways to promote you or your product through social media, but these are some of the most effective options available to you. #1 - Facebook PPC Ads Just like google adwords, facebook has a pay per click (ppc) advertising service that allows you to reach their 500 million plus users. Get Started Here #2 - Social Media... [read more]

Facebook Internet Marketing for Newbies

November 26, 2010 by Bill Jur
with 4,823 views
0

Well it's happened. Facebook has announced in July of 2010 that it has passed the 500 million users milestone and for those that want to start or increase their social media as a marketing strategy for small business marketing , this type of internet marketing cannot be ignored.Internet marketing through social media is becoming more... [read more]

Why Facebook Fans are Worth More to You

June 24, 2010 by Kunal Kripalani
with 3,451 views
1
Source: eMarketer.com

 We've all read that followers of brands on Facebook spend more money than consumers who are not fans:Why do your Facebook Fans spend more?Your brand is front of mind, leading to increased frequency of purchasing and therefore a higher annual spendYou have more regular, yet informal contact with the brand, which as a consequence,... [read more]

Increase Website Traffic Through Facebook Marketing

January 22, 2010 by Christy Taylor
with 2,508 views
6

Being one of the most popular social networking sites, Facebook will surely enable you to increase traffic to your websites or blogs. Facebook has millions of visitors each day, making it an excellent means for everyone to endorse their products, build brands and increase their websites' overall traffic. To get more website traffic, it... [read more]

Le bouton « J'aime pas » arrive sur Facebook

December 1, 2009 by Emilie Ogez
with 55 views
0

C'est direct, c'est certain, mais ce n'est pas tout à fait vrai, enfin presque. Sur Facebook, vous avez la possibilité de dire « J'aime » en cliquant sur un simple bouton. Mais si vous n'aimez pas, soit vous passez votre chemin (rapide, mais dommage), soit vous laissez un commentaire (c'est bien, mais... [read more]

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