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Why Authenticity Matters

August 24, 2009 by Brian Solis
with 421 views
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Guest post by Jeremy Toeman: Follow him on Twitter | Read his blogSourceThere's a blog post on MobileCrunch regarding a PR firm having their employees/interns put up fake product reviews on behalf of their clients. For the younger folk in the industry, let me make sure it's clear that these techniques are nothing new. The difference is... [read more]

Ratings and Enterprise 2.0

October 17, 2008 by Rex Lee
with 288 views
0

Be cautious in rating employee E2.0 contribution. Andrew McAfee recently questioned the need and value for rating employees and their usage of E2.0 applications. The chart on the left is his example of some of the things he would consider. Although these metrics may be of interest to those managing or designing various E2.0 programs,... [read more]

A Case for Social Discrimination

July 14, 2008 by RandyHamilton1
with 464 views
1

About a year ago I created my very own store on Amazon.  I had a bunch of books I'd never gotten around to reading and just wanted to get rid of them.  As each order would come in I would diligently package my books and drop them in the mail.  Then I would notify the recipient that their book had been shipped—all on the... [read more]

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