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social media rockstars

Rockstars don't win games for Social Media agencies... teams do

March 4, 2010 by Kevin Briody
with 692 views
0

Inspired yet again by something Joe Jaffe said (ain't podcasts fun?), here's my thought for the day on social media and agencies: Watch out for ad, PR, and marketing agencies who grab one senior guy with some practical social media experience, declare him their expert, and never bother to build the bench depth behind him. In theory it'... [read more]

Social media needs fewer rockstars, and more rockstar ideas

December 26, 2009 by Mack Collier
with 1,590 views
7

Last week at the Marketing Profs Digital Marketing Mixer, I was struck at how many amazingly deep and brilliant conversations I had with so many people. Well this is to be expected, you might say, when you spend a few days in the company of such social media smarties as Ann Handley, Beth Harte, David Armano, Jay Baer and Amber Naslund... [read more]

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