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Profile

Augie Ray

Title: Director of Social Media Strategy

Company: Prudential

Points: 1521

— Bio —

My background includes more than 15 years of experience in digital and social media, including time covering social media for Forrester, managing a large and diverse team in a digital agency, and leading social business at two Fortune 500 financial services firms. I am focused on how social media is changing not just the way we market but the way we create, maintain and enhance the relationships, products and services at the core of business models and strategies.

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Latest Network Activity

Posted: The Danger of Facebook Ads That Mislead
Posted: Four Studies on the Adoption of Social Media by Financial Advisors and Investors
Commented on: Ethics in Social Media Marketing: Responding to the Boston Tragedy
Thanks Robin and Valerie. I very much appreciate that!
Commented on: The Rapidly Diminishing Authenticity of Social Media Marketing
It is refreshing, isn't it? I didn't want this post just to be a rant, so I wanted to give a shout to brands ...

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Social Media
Social Media Marketing
Content Marketing

Social Business
Social Enterprise
Social Strategy

Social Networks
Social Engagement
Customer Service & Social Media

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