Google Zeitgeist 2011: Great Digital Storytelling
Google has released their year-end collection of data for 2011 and it is beautiful.
They have done an excellent job of not only presenting us with great data but also creating a fantastic video that has hit at the core of digital storytelling: emotions.
They are replicating an emotional world of experiences and positioning themselves and their products at the heart of it (with Google+ featuring very obviously). This is brilliant advertising.
What did you think?
This is the first in a series of blog posts on Digital Storytelling, check back in a few days for more or subscribe to my blog using the widget below.