It’s a new year and it’s time for social media types to be more conscientious about their social outposts. As part of a focus on social media strategy, this is the fourth in a series about Facebook.
If you have followed this series, then you’re ready to double-check that you’re done.
A Final Checklist
• Changed Facebook to Timeline Yes No
• Checked each month and each year’s postings to hide anything inappropriate Yes No
• Checked my Privacy Settings Yes No
• Sorted my Friends into the appropriate Lists Yes No
• Took a look at my Profile as others see it Yes No
No? If you want to do this visit your profile and go to "View As …" at the top. Those with Timeline should first click the wheel next to "Activity Log." Enter the name of a close friend, a co-worker or a random acquaintance to make sure no one is seeing too much. Click "public" to see how everyone else sees it.
A Final Warning
Facebook makes changes … a lot! In the past it has added functions and reset privacy settings without making any kind of announcement. So maybe it’s time to set up a regular reminder – monthly, quarterly or, at the very least, annually – to go through this kind of checkup.
As is true on all social media you should use these networks with a "buyer beware attitude." If you’re uncomfortable about something you have three choices, ignore it, turn it off or abandon that social network.
Yes, that last choice is one I’ve made with several social networks in recent years and one I have come very close to making with Facebook. Good luck.
Was this post helpful? Will you check your Facebook settings more regularly in the future?
A New-Year Checkup – Facebook: Step 4 - A Final Check
Jonathan Salem Baskin is an author who writes a regular column on Advertising Age & posts on his award-winning blog. More »
John Bell heads up the 360° Digital Influence team & teaches graduate studies in Digital Influence at Johns Hopkins University. More »
Don Bulmer is Vice President of Communication Strategy at Royal Dutch Shell More »
John Byrne is chairman & editor-in-chief of C-Change Media Inc. & the author or co-author of eight books. More »
Gini Dietrich Gini Dietrich is the founder and chief executive officer of Arment Dietrich, Inc. More »
Vanessa DiMauro is the CEO of Leader Networks & has been creating successful online communities for over 15 years. More »
Maggie Fox is the founder and CEO of Social Media Group & was named one of the Top 100 Marketers in Marketing Magazine. More »
Laurent Francois I lead the marketing&development hub @ Express Roularta Services, a media company. I focus on 2 main brands (L'Express, More »
Rachel Happe is a Co-Founder and Principal at The Community Roundtable & a blogger at The Social Organization. More »
JD Lasica is a consultant who is considered one of the leading authorities on social media & user-created media. More »
Brian Solis s author of Engage and is recognized as one of the most prominent thought leaders & authors in new media. More »
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