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3 Facebook Studies to Help Shape Your Facebook Marketing Strategies
There is no question about how hot Facebook really is, with 500 million users to date, it’s hot-hot-hot. But what does that means to marketers and business owners alike? Here are three studies that help marketers understand Facebook a...Study: Potential Uses of Social Media in Disaster Situations
The role social media play in reporting crisis around the world is well documented. A recent survey done by the Red Cross Organization revealed that social media is becoming increasingly important when crisis hit home. The finding suggest that:...Branding Strategy of the New Era – Social Media Network
There are many concepts and theories when it comes to talking about branding a small business. Some experts will tell you that branding is “a process of how we market ourselves” while others define branding as “the art of becoming knowable,...Gen Y is Going to Stay in Social Media – Study Revealed
A study conducted by Pew Internet and the American Life Project with 895 respondents, mostly technology stakeholders or experts revealed that social media is not just a fab for today’s youth. More than two-third of those surveyed agreed that...5 Steps to Improve Your Online Community
80% Of Worldwide Internet Users Watch Online Video
Beet.tv caught up with Tania Yuki from comScore and found out that 80% of all net users worldwide watch video online. Aren't you glad you were there before they arrived? comScore of course needs to keep up with the times so they're offering new...Community Building Strategy: Who Do You Need At The Beginning?
Most offline community efforts fail. They fail because they try to get all stakeholders in a room and forge a community. Usually, few people show up. Those that do have an agenda. Those agendas conflict. Those conflicts become arguments. Those...10 Ways to Initiate a Conversation on the Social Web
I have been doing a lot of thinking about conversations. As I reflect on my marketing successes over the years, I realized that all of my sales happened as a result of conversations. Mine…and those of others who were talking about me. I...Is Your Social Media Policy Helping or Hurting Business?
Does your workplace have a social media policy? Thousands of companies do and you can view some of them here at Social Media Governance. I picked a few at random — first Ball State University (since I just came back from a...Why Facebook Now Controls The Internet
Since their announcements at F8 about Open Graph Protocol (OGP), I've been following Facebook far more closely that I normally do. Why? From the moment I watched the videos about what OGP does, I knew that the way the internet works...Strongmail CEO Survey: More Budget to Shift to Email Marketing
There is no doubt by now that social media marketing is creeping into every SMEs mind in the coming year. According to many reports in the last quarter of 2009, social media and email marketing will be the top priorities for SMEs in 2010. There...
Jonathan Salem Baskin is an author who writes a regular column on Advertising Age & posts on his award-winning blog. More »
John Bell heads up the 360° Digital Influence team & teaches graduate studies in Digital Influence at Johns Hopkins University. More »
Don Bulmer is Vice President of Communication Strategy at Royal Dutch Shell More »
John Byrne is chairman & editor-in-chief of C-Change Media Inc. & the author or co-author of eight books. More »
Gini Dietrich Gini Dietrich is the founder and chief executive officer of Arment Dietrich, Inc. More »
Vanessa DiMauro is the CEO of Leader Networks & has been creating successful online communities for over 15 years. More »
Maggie Fox is the founder and CEO of Social Media Group & was named one of the Top 100 Marketers in Marketing Magazine. More »
Laurent Francois I lead the marketing&development hub @ Express Roularta Services, a media company. I focus on 2 main brands (L'Express, More »
Rachel Happe is a Co-Founder and Principal at The Community Roundtable & a blogger at The Social Organization. More »
JD Lasica is a consultant who is considered one of the leading authorities on social media & user-created media. More »
Brian Solis s author of Engage and is recognized as one of the most prominent thought leaders & authors in new media. More »
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Jobs by SimplyHired
Crisis Management & Communications in a Digital Age Workshop
When: Fri, 2012-05-25
Public Relations in Vietnam Conference
When: Thu, 2012-05-31
Interactive Day San Diego
When: Wed, 2012-06-06
The Virtual Executive: How to Act Like a CEO Online and Offline - Webinar with Debra Benton
When: Thu, 2012-06-07
Crain's Tech Talk Live
When: Mon, 2012-06-11
SEO in the Sun
When: Sat, 2012-06-16
“I would compare Facebook Like-Gates to capturing email and other contact information by offering ebooks and whitepapers. Without these, you'd be providing great content but that doesn't mean that everybody would go out of their way to dish out their contact details. It's a way to incentivize content providers to continue to generate great articles, inforgraphics and videos. And unliking a page is ...”
“Nonverbal communication is as important as our verbal or written messages. And how we appear in photographs on the web-- and specifically on Linkedin--can be critically important to our personal brands and our messages. The research you cite about warm and cold impressions is critical to how we are perceived. Thanks for the insightful post, Victoria, and I'm looking forward to the future posts. ...”