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The "Like My Facebook Page" Fallacy
Lately, not a day goes by that my inbox doesn't contain a request to “like” someone’s Facebook fan page. More often than not, I don’t know the person or have had limited interaction with them. Have we become so mired in the “like” quicksand that we’...
What's Your Social Media Signature?
Are you Lady Gaga? Are you Anderson Cooper? If not, and you’re a first time author like me, your chances of getting published by a major publisher are about the same as being hit by lightning on the same day as winning Power Ball. So what do you do...
Four Tweets That Changed My Life in 2011. . .
As we jumpstart a new year and garnish more ways to leverage social media, I thought it befitting to share a personal message about my favorite platform, Twitter. While there's ample debate about the accuracy of analytics and algorithms...
Two Compelling Social Media Trends for 2012
A new year is bearing down upon us—YIKES how did it get here so fast? With holiday festivities in full swing, I’d like to spotlight two social media trends I see unfolding with wider breadth in the coming year.What are they? Transmedia and the...
Is Twitter Showing We're Depressed?
Happiness is a virtue. Right?Apparently, the "world-wide" happiness quotient is in a state of decline, at least according to a reseacher and his team at the University of Vermont. They crunched over 46 billion Tweets since 2008 and plotted them in...
Saving Lives With Social Media
On November 7, 2011, a severe weather event was unfolding over northeast Texas and southwest/central Oklahoma. A rare supercell thunderstorm was spawning multiple tornadoes near the Texas border southwest of Oklahoma City. Storm chasers and weather...
The Million Twitter Follower Fallacy...and Influence
Imagine if you had a million followers on Twitter. Sound nice? Well…it may not be all its cracked up to be, at least according to a group of researchers that conducted a comprehensive study to examine the influence a person with a million followers...
Knowledge Flow and Twitter Usage
I’m here in Atlanta at a gala for the nonprofit foundation, “My Orange Duffel Bag.” What it is it? The Orange Duffel Bag Foundation provides coaching, training, and ongoing mentoring to at-risk youth; support to guardians and caring adults; and...
It's Not About Klout!
Klout is the rage. People comparing their score and wondering if they're influencing more folks than President Obama. The stark reality is that how we perceive ourselves, and that of others, can prime the mind’s pump resulting in either...
