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Their Mindsets Must Change, Not Ours
”Corporate cultures” have influenced our consciousness over time. The very fiber of the human network has been molded over time to not think in the mindset of a human rather we have become a “commercialized target” for acquisition to be...Got Social “Sense”?
The word sense implies an acute perception of or responsiveness toward something of vital importance. In business the most vitally important issue is people: buyers, employees and suppliers. Without them there is no business. People have a...5 Ways the Internet Makes Weak Ties Strong
Before the internet we learned from strong ties, friends, family, teachers, associates, history and media. Our learning landscape was limited by geography, local influence and the media of the day. The internet changed how, what and...Social Networks & New Economies: May the Best Street Win
The great dream for new economies movement is that Wall Street has finally met its match from the vast interconnected social systems that now dominate communication, organization, and commerce. The problem is that no matter what the New...Another Opportunity to Observe Social Currency
With images of people rushing into the Libyan dictator’s compound like the current from a great tsunami reshaping the landscape in a matter of minutes, I reflect on the obvious metaphor. A quick Google search on “Social Current”...“Circles” of Knowledge
Google Plus has gotten lots of attention lately with much of the commentary focused around the “circles feature”. Now comes the collaborative dialog of how best to set up and use circles. However most of the suggestions are simply...'Counter-Games' and Social Media
The term “Gamification” is pretty cool, except that it is meaningless. Anyone who has ever worked a day in his or her life knows that the World is already gamed. Anyone who follows politics and world events sees the game playing...Advanced Social Risk Management
Use of social media for various purposes is opening an ever-growing taxonomy of risk unexpected yet emerging as a new dynamic previously unknown. How will these risk be managed? Risk management practices are designed for controlling,...Will Social Technology Change the Way Aviation Does Business?
Maybe the bigger question to ask is: Will social technology change the way people do business? Over the past two months I, along with the rest of the world, watched the events unfold in Tunisia and Egypt which resulted in the...The Gathering and Influence of Tribes
When people, millions of them, gather around common interest and apply the influence of collective voices and buying power shift happens. People gathering together represents “tribes” with common objectives and intents. Tribes are gather...Tribal Learning
The internet is changing the way the human network learns. Instead of learning from an instructor or a book we are learning to learn from each others experience. With wide open communications and networking capabilities the new learning model...Social Media Usage Satisfaction
The usage of social media by individuals and organizations is creating three different levels of satisfaction for the audience being pulled into engagement. The “pull” is becoming less of a voluntary act to one which has become more of a “...Are Intellectuals Social?
An intellectual is a person who uses intelligence (thought and reason) and critical or analytical reasoning in either a professional or a personal capacity. The term “social” is used in many different senses and regarded as a fuzzy concept,...Losing Control and More: 5 Fears Of Social Media
Social technology is ripping the control of messages from old media to new media. Study after study shows that people trust the media from their “friends” much more than they trust media from organizations and institutions. When control “shifts”...The Commune Economy
In an earlier post titled “From Communities to Communes” we said ” Finding relevancy to “thinking” is typically found in smaller groups of people who seek knowledge and wisdom that reflects their beliefs. Common beliefs are what creates...Define Social Innovation
Social media isn’t innovative rather it is how, what and why people use it that creates innovation. Consider the rate of change and interest in conversations. People exchanging what they know with others and learning what others know. On the...Peddling Social Influence
It is becoming apparent that the “popular” social profiles are gathering followers and using their popularity to peddle influence. Influence peddling is the practice of using one’s influence or connections with persons in authority to...What Is Your Social Media Malady?
Social media maladies are conditions affecting productivity of the human network. It is often construed to be a social condition associated with specific symptoms and signs. It may be caused by external factors, such as influence of...Creating An Intention Currency
In the last few articles, I’ve been trashing the idea of an influence currency as frivolous, vain, and even dangerous. I have also discussed the importance of Intentions as a superior means of storing and exchanging value because of...Social’s Ripple Effect
Being and using social has a ripple effect. The ripple effect in sociology can be observed how social interactions can affect situations not directly related to the initial interaction. Social technology fuels activities where information...
Jonathan Salem Baskin is an author who writes a regular column on Advertising Age & posts on his award-winning blog. More »
John Bell heads up the 360° Digital Influence team & teaches graduate studies in Digital Influence at Johns Hopkins University. More »
Don Bulmer is Vice President of Communication Strategy at Royal Dutch Shell More »
John Byrne is chairman & editor-in-chief of C-Change Media Inc. & the author or co-author of eight books. More »
Gini Dietrich Gini Dietrich is the founder and chief executive officer of Arment Dietrich, Inc. More »
Vanessa DiMauro is the CEO of Leader Networks & has been creating successful online communities for over 15 years. More »
Maggie Fox is the founder and CEO of Social Media Group & was named one of the Top 100 Marketers in Marketing Magazine. More »
Laurent Francois I lead the marketing&development hub @ Express Roularta Services, a media company. I focus on 2 main brands (L'Express, More »
Rachel Happe is a Co-Founder and Principal at The Community Roundtable & a blogger at The Social Organization. More »
JD Lasica is a consultant who is considered one of the leading authorities on social media & user-created media. More »
Brian Solis s author of Engage and is recognized as one of the most prominent thought leaders & authors in new media. More »
- YOU
- David Amerland
- Jay Baer
- Rohit Bhargava
- Andre Bourque
- Sandy Carter
- Vanessa DiMauro
- Debra Ellis
- Paul Fabretti
- Cliff Figallo
- Maggie Fox
- Brad Friedman
- Urs E Gattiker
- Paul Gillin
- Zohare Haider
- Rachel Happe
- Shel Holtz
- Edwin Huertas
- John Jantsch
- Beth Kanter
- Rohn Jay Miller
- Sandy Miller
- Pam Moore
- Steve Olenski
- Brett Relander
- Eric Schwartzman
- Brian Solis
- Hollis Tibbetts
Crisis Management & Communications in a Digital Age Workshop
When: Fri, 2012-05-25
Public Relations in Vietnam Conference
When: Thu, 2012-05-31
Interactive Day San Diego
When: Wed, 2012-06-06
The Virtual Executive: How to Act Like a CEO Online and Offline - Webinar with Debra Benton
When: Thu, 2012-06-07
Crain's Tech Talk Live
When: Mon, 2012-06-11
SEO in the Sun
When: Sat, 2012-06-16

About Social Media Today













“I would compare Facebook Like-Gates to capturing email and other contact information by offering ebooks and whitepapers. Without these, you'd be providing great content but that doesn't mean that everybody would go out of their way to dish out their contact details. It's a way to incentivize content providers to continue to generate great articles, inforgraphics and videos. And unliking a page is ...”
“Nonverbal communication is as important as our verbal or written messages. And how we appear in photographs on the web-- and specifically on Linkedin--can be critically important to our personal brands and our messages. The research you cite about warm and cold impressions is critical to how we are perceived. Thanks for the insightful post, Victoria, and I'm looking forward to the future posts. ...”