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How to Use Hashtags to Increase Your Social Media Presence

Hashtags first started out on Twitter and have made their way onto all of the most popular social networks including Facebook, Pinterest, Instagram and Google+. A hashtag is a symbol used to mark a certain category on social media.The use of a...

Posted April 16, 2014    

8 Social Media Mistakes to Avoid

For this weeks blog, I want to help you avoid making some of the most crucial Social Media Mistakes when it comes to marketing your business online.1. Hard Selling on Social MediaWith the way online marketing has changed, the way businesses...

Posted April 9, 2014    

17 Quick Ways to Master Your LinkedIn Profile

Following up on The Beginners' Guide to LinkedIn article last year, I wanted to make sure you know about all of the latest updates coming from LinkedIn. There are a lot of great ways to improve your LinkedIn profile. Here are 17 quick ways to master...

Posted April 7, 2014    

5 Free Apps to Simplify Your Digital Life in 2014

Being productive has been made so much simpler thanks to amazing advances in technology. At an arm's-length, we have some great time-saving apps and tools to use while on the go; however, we are still finding it hard to actually find the time to use...

Posted March 31, 2014    

21 Twitter Tips: Twitter for Business

When it comes to Twitter, most people find it hard to really maximise all of the tools available to benefit their business. To help you really understand how Twitter can work for your business, here are 21 tips to help you build your best...

Posted March 31, 2014    

7 Hot Social Media Predictions for 2014

We are coming to the end of 2013 which is a scary thought considering I remember last New Years Eve like it is was yesterday! Social media has been THE hot topic for 2013 and I can’t see that changing. Here are my 7 hot predictions in social media...

Posted March 26, 2014    

5 Things You Need to Know Before Advertising on Facebook

Advertising on social media has been frowned upon in the past but things have changed. You might be thinking about including Facebook advertising as part of your online marketing strategy moving forward so here are 5 things you need...

Posted March 26, 2014    

7 Hot Predictions in Social Media for 2014

We are coming to the end of 2013, which is a scary thought considering I remember last New Year's Eve like it was yesterday! Social media has been THE hot topic for 2013 and I can’t see that changing. Here are my 7 hot predictions in social media...

Posted December 13, 2013    

5 Examples of Great Social Media Customer Service

Unfortunately, no matter how hard you try, you can no longer run away from social media. It is, and will be for a very long time, a crucial part in marketing a business online and now part of customer service. Don’t know how to use social media...

Posted June 2, 2013    

Why Pinterest Is So Important for Online Stores

Pinterest now has over 48.7 million users and stands as the fastest growing social network. Pinterest holds so much potential for brands to showcase their products to a large community of eager buyers looking to find that perfect product....

Posted May 6, 2013    

Using LinkedIn 5 Minutes a Day

Running a B2B business can be challenging at times, especially when you are trying to contact the right person in a company regarding potential partnerships or a joint venture. We all go through the same problem when we call a company,...

Posted April 23, 2013    

How To Protect Your Brand Reputation

It’s no secret that social media can break a brand’s reputation in one single Tweet or Facebook post. How can YOU make sure you either avoid this or take control of the situation straight away? You need to use a tool that allows you to monitor your...

Posted April 12, 2013    

Google Reader, I Hate You…But Thank You

This is a bittersweet topic for me as when I first heard Google’s plans for one of its many products, I was devastated. For many years, I found myself turning to Google Reader as a place for the best online daily news. After finding out...

Posted March 25, 2013    

Where are Social Network Users Making the Most Money? [INFOGRAPHIC]

It has been amazing to see so many small businesses profit from using social networks over the past two years. I found some great statistics around social networks and how much money their users make. Here is a breakdown for each platform....

Posted February 13, 2013    

The Importance of Mobile Commerce

Between summer 2011 and summer 2012, traffic to eCommerce sites were stemming from smartphones and tablets, growing by up to 200%. Its time to face the facts, Mobile Commerce is becoming more, and more important every single day.“Something had to be...

Posted November 16, 2012    

Not Just Social: The Need for a More Inclusive Strategy

Having your own business is a great achievement and can be a lot of fun, however if you want your business to be successful, you need to take your sales and marketing seriously.For many years now, I have been working with start-ups and small...

Posted November 15, 2012    

2012: 7 New Trends in Social Media

Social media, itself once the innovative new trend on the block, now spawns them. The foundations of social media have been laid; now we’re waiting to see what empires will be built on top. As we hurtle towards 2012, let’s take stock at some of the...

Posted December 23, 2011    

 
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