About Social Media Today
Posts by Richard Conyard Subscribe 
Social Local on Mobile: Time for Innovation and Creativity?
The only surprising thing about Facebook’s addition of mobile adverts is that it has taken this long. The marriage of social and mobile is bountiful in potential, but as this simple step of the inclusion of a few adverts demonstrates again, it has...
Twit or tweet? Engagement Across Twitter
I was a little bit annoyed this morning; a couple of Twitter followers had stopped following my personal account. Now I, like you, know that Twitter and social media as a whole is not a numbers game - engagement is far more important - so this wasn'...
Facebook is dying.
“O, woe is me, to have seen what I have seen, see what I see.”... The prophets have spoken, the returns are in, turnover and profits are down and Facebook, my friend, is dying. At least that would be the future from extrapolated trends from the...
Digital Strategy: 4 Psychology Tips to Improve Brand Messaging
What is good brand messaging? Sitting in brainstorms I often hear terms such as voice, tone, style, none of which are incorrect - when we build our digital strategy campaigns and / or social media plans, each of the three has a part to play and...
