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European Communications Summit - July 2 & 3, 2009

This week I'll be speaking at the European Communications Summit organised by the European Association of Communications Directors (EACD) of which I am member since the start a couple of years ago. The agenda is full with top keynote speakers like...
Posted June 28, 2009 with 151 views     

PR students & social media - an interview with Artevelde Hogeschool

As someone who regularly works with trainees from Public Relations or Communications schools I often hear from these students that "social media" is not really something they learn at school. So what follows below is an email interview I did with...
Posted January 23, 2009 with 364 views     

International Survey: Professional use of Social Media

BizInfo & Blackline are launching an international survey to analyze the business use of Web 2.0 tools and technologies (online collaboration, information/knowledge exchange & social networking). We think this is a unique survey, both on...
Posted August 19, 2008 with 349 views     

Platform Independant Publishing or getting your news out there...

Recently I have been talking about the concept of "platform independent publishing" to clients, explaining them that the content they create should be able to "travel" as much as possible across the web, independently of format and platform.In...
Posted July 10, 2008 with 304 views     

Social Media use in the Belgian PR world, some basic research results.

Time to look at my own little "neck of the woods" here in Belgium and see how my Belgian PR colleagues are using (or nog using) tools such as blogging, podcasting, RSS feeds etc... in the context of business communications.Two little surveys are...
Posted June 30, 2008 with 263 views     

Here's the full coverage of the 2 day IAOC Conference in Reykjavik.

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Posted June 13, 2008 with 105 views     

Blackline to offer enterprise grade online monitoring of blogs, news sites and forums.

Both Blackline and Leads United have now the ability to perform detailed online buzz tracking and monitoring for their clients through a partnership with Attentio, a Brussels based market intelligence company. We're now able to: Track brand...
Posted May 5, 2008 with 117 views     

European Media and their websites in a Web2.0 age...

Mainstream media have turned to the web some time ago but more and more news sites are incorporating social media features like RSS feeds, blogs etc... into their websites. Already in 2006, the Bivings Group started to index this movement when it...
Posted April 29, 2008 with 181 views     

Testing out Scribefire

I am currently testing out Scribefire, an add on for the Firefox browser which allows you to write a blogpost while surfing and without leaving your browser window. This blogpost has been written from "within" the browser and while I have several...
Posted April 22, 2008 with 140 views     

About widgets, Facebook and portable content.

Those of you who followed my training sessions on RSS learned already that your online content can travel in different formats via different media (mobile phone, email, SMS etc…). Today I managed to create a web widget (small online...
Posted March 12, 2008 with 144 views     

Agencies don't "get" social media...

Although I could agree on "most agencies don't get social media" it is not even me saying this but a recent survey by TNS Media Intelligence/Cymfony. The survey, based on 60 responses from marketeers in the US, UK and in France had one clear...
Posted March 3, 2008 with 130 views     

Euroblog 2008, Public Relations and the web meet in Brussels.

Euroblog 2008 will take place in Brussels on 13/14/15 March and promises to be one of the best gatherings of PR professionals, educators and social media specialists of this year. Philip Young, one of the organizers just posted an almost final...
Posted February 14, 2008 with 80 views     

Online Campaigning in the US- a review by Wired Magazine

Here's a great article about the use of web2.0 tools and services in the US elections.... ...So when I heard that maverick congressmember Ron Paul was entering the fray, I got a little excited. And I wasn't alone. The Texas Republican has become...
Posted February 12, 2008 with 195 views     

Are you a "visual type" ?

Some people are more "visual" than others - concept thinkers, instead of analytical thinkers - and the web has found a nice little solution for those among us who like images... WebSlides let's you create a slideshow from any RSS feed and place...
Posted February 12, 2008 with 149 views     

Blogging & Recruitment.

With a new "war for talent" going on in the marketplace companies are looking for - what they call - "innovative" approaches to discover, attract and recruit employees. One of those tools is blogging. It seems that "a blog to recruit" makes much...
Posted February 11, 2008 with 133 views     

Cross posting from Blackline: Master Class in New Media Relations

After some well deserved holidays we're back at full speed at Blackline. Together with Leads United we've set up our first training sessions and are ready to take enrollments.On February 12 we kick off the season with a master class on "New Media...
Posted January 9, 2008 with 160 views     

Leaving IBM and starting a new adventure/company.

Dear reader... Time has come for me to take on a new adventure. After 8 fantastic years with IBM I have taken on the opportunity to create a new social media agency together with Leads United, a leading Belgian PR agency. Today we announced...
Posted December 18, 2007 with 222 views     

Euroblog conference to take place in Brussels.

Euroblog, the conference which focuses on (the only) scientific research on blogging, social media and communications in Europe will take place in Brussels on March 13/14/15, 2008.I was there last year and did a short interview about the findings...
Posted December 12, 2007 with 193 views     

Unethical PR - Vote at the Falsies Awards

According to the Center for Media & Democracy, "2007 was a year full of spin, manipulation and deception...". Well now you can vote for the most unethical PR at the 4th Annual Falsies Awards. "This year, we are asking you to help identify the...
Posted December 2, 2007 with 189 views     
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