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10 of Google's Pet Peeves and How to Avoid Them
When it comes to search engine optimization, Google is like that popular kid in high school that everyone wants to please. In the past years, it was not rare for some SEO professionals to accuse Google of “playing God,” but it’s just a testament of...
Introducing the 5 New Significant SEO Metrics
Here’s a statement that can potentially confuse every search engine marketing company out there – search engine rankings are no longer the most important metrics in SEO. Let us qualify this statement. “Normal” search engine rankings don’t matter as...
7 Tips for Highly Effective Landing Pages
According to a white paper published by internet marketing firm Lonely Brands, around 38% of internet users who click on paid search ads are led to homepages rather than tailor fit and optimized landing pages. What’s wrong with this picture? Well,...
3 Smart Techniques to Put Your Pinterest Marketing on Autopilot
As if your social media marketing plate is not yet full with the day-to-day management of your Facebook page, your Twitter profile and your Google+ account, here comes another rising social network that you need to pay attention to – Pinterest.Since...
The Next Frontier in SEO and SMO: the Top Marketing Strategy for Success in 2013
Yearly, online marketers vow to improve something on their SEO and SMO strategies. It’s sort of a marketing New Year’s resolution – whether it’s to create better quality content or develop more engaging social media campaigns.Definitely, online...
