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Don't Look Silly on Your Facebook Page: Share, Don't Like
10 Tools to Create Your Own Social Media Network
My cousin got a hold of me to talk about building something for her company to use that would help them with internal communication. We talked about a few obvious options – Facebook, Google Groups, Linkedin – but none of them fit the bill. I decided...Email Marketing - Links, Resources, and a Presentation
I was honored to be asked to come down to San Diego and speak to a room full of friendly college administrators, marketers, and professionals about email marketing campaigns. Everyone was plugged in and seemed to really enjoy the whole process,...Big Step
Facebook blocks Social Media Today, but We Have to Guess Why
If you're a fan of Social Media Today on Facebook, you probably noticed that we've been posting links more often than before. We've been trying to engage a bit better on this channel because of the great conversation it has been generating....Make it Simple, Focused, High-Performance, and Polished: My Web Philosophy
I was asked recently by a potential client what my “philosophy of the web” is. What seemed like a strange question at first made perfect sense when I thought about it. "mediocrity now howls in protest" by Hugh MacLeod Without sounding...Seasonal Web Traffic: The Proverbial Coal in Your Stocking
December 2009, I looked back through the analytics of several busy content sites I help manage and saw a serious traffic drop-off. It's no fun being the bearer of bad news and the news was pretty bad. Most sites were seeing close to a 40% decrease...Give someone a social hand and write a review
I am not ashamed to admit that I consult yelp.com for everything ranging from places to get good gelato to dentists to help me when I've found too many good gelato joints. I also use Google Local to find other service providers and to compile my...Improving Website and Wordpress Performance with Hard-Coded Share Buttons
Increasing the page load speed of your website has been proven to increase conversion rates (reduce the number of people who get fed up and leave), increase site usage (time on site and pages per visit), and reduce the chance you'll be taken...Do it and then do it better: an iterative mindset
I used to work for a big, huge wireless company. I was the nameless, faceless guy who received email requests all day and made minor change to wireless accounts. Each email was formatted exactly the same way and I used the same system for each...Improve Wordpress Performance by 36 Percent
I was approached recently by the owner of a popular blog using Wordpress software. This blog gets a lot of traffic on a regular basis but also has articles that reach the front page of Digg.com on a regular basis. For those of you not familiar with...
Jonathan Salem Baskin is an author who writes a regular column on Advertising Age & posts on his award-winning blog. More »
John Bell heads up the 360° Digital Influence team & teaches graduate studies in Digital Influence at Johns Hopkins University. More »
Don Bulmer is Vice President of Communication Strategy at Royal Dutch Shell More »
John Byrne is chairman & editor-in-chief of C-Change Media Inc. & the author or co-author of eight books. More »
Gini Dietrich Gini Dietrich is the founder and chief executive officer of Arment Dietrich, Inc. More »
Vanessa DiMauro is the CEO of Leader Networks & has been creating successful online communities for over 15 years. More »
Maggie Fox is the founder and CEO of Social Media Group & was named one of the Top 100 Marketers in Marketing Magazine. More »
Laurent Francois I lead the marketing&development hub @ Express Roularta Services, a media company. I focus on 2 main brands (L'Express, More »
Rachel Happe is a Co-Founder and Principal at The Community Roundtable & a blogger at The Social Organization. More »
JD Lasica is a consultant who is considered one of the leading authorities on social media & user-created media. More »
Brian Solis s author of Engage and is recognized as one of the most prominent thought leaders & authors in new media. More »
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Jobs by SimplyHired
Crisis Management & Communications in a Digital Age Workshop
When: Fri, 2012-05-25
Public Relations in Vietnam Conference
When: Thu, 2012-05-31
Interactive Day San Diego
When: Wed, 2012-06-06
The Virtual Executive: How to Act Like a CEO Online and Offline - Webinar with Debra Benton
When: Thu, 2012-06-07
Crain's Tech Talk Live
When: Mon, 2012-06-11
SEO in the Sun
When: Sat, 2012-06-16
“I would compare Facebook Like-Gates to capturing email and other contact information by offering ebooks and whitepapers. Without these, you'd be providing great content but that doesn't mean that everybody would go out of their way to dish out their contact details. It's a way to incentivize content providers to continue to generate great articles, inforgraphics and videos. And unliking a page is ...”
“Nonverbal communication is as important as our verbal or written messages. And how we appear in photographs on the web-- and specifically on Linkedin--can be critically important to our personal brands and our messages. The research you cite about warm and cold impressions is critical to how we are perceived. Thanks for the insightful post, Victoria, and I'm looking forward to the future posts. ...”