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Red Bull Facebook Timeline Timewarp

The roll-out of Facebook Timeline for brands on leap day proved to be a showcase for brands that were a part of the private beta prior to the roll-out. One of the clear winners out of the gate was Red Bull. Not only has the brand done a great job of...
Posted March 6, 2012 with 10,302 views     

The Importance of Social Sign-On

We have all dealt with “YAN” in one form or another over the past few years. YAN stands for Yet Another Network login. This stems from brands using proprietary authentication methods vs. leveraging Open Authorization (OAuth) such as Facebook’s Graph...
Posted February 12, 2012 with 1,573 views     

Social Giving for Japan

A few weeks back I shared a note about LivingSocial’s Amazon deal.  My intention was less about sharing a great deal, and more about demonstrating the volume of redemption taking place in this new social commerce space.  Yesterday...
Posted March 19, 2011 with 222 views     

Facebook Changes Aplenty

Facebook is making a lot of changes these days and it is hard to stay up on them all. Here are some of the key ones you may want to know about: Facebook Pages are Redesigned and Administrator Features are Added Facebook recently redesigned Pages...
Posted February 22, 2011 with 1,707 views     

Facebook Messages Made Easy

Recently Facebook announced its new Facebook Messages platform.  The long-anticipated product, which was originally thought to be a Facebook email service, turns out to not be an email service at all but rather a complete reimaging of...
Posted December 7, 2010 with 2,419 views     

Social Shopping For The Holidays

In 2009, e-commerce sales on Black Friday (the day after Thanksgiving) increased 35% over 2008. Meanwhile the following Monday, also known as Cyber Monday, saw nearly $900 Million in online sales in one day. Accounting and consulting firm, Deloitte...
Posted November 17, 2010 with 3,930 views     
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