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Posts by Courtney Hunt Subscribe

The Bricks and Mortar of Digital Transformation

Successful digital transformation in organizations is built on a foundation of strategic goals and objectives.The building blocks are leadership, governance, digital competencies, education and training, and change management. An organization’s...

Posted April 18, 2014    

11 Lessons about Digital Communities from Rome: A Photo Essay

It may be an ancient, bricks and mortar city, but the buildings, infrastructure and inhabitants of Rome offer many design insights into cyberspace, particularly when it comes to building, maintaining, and participating in digital communities....

Posted April 16, 2014    

Social and Digital Engagement: You Can't Outsource Leadership

Not content to focus on the benefits that social and digital engagement can bring, some advocates like to issue warnings about the inevitable demise of organizations that don’t jump on the social and digital bandwagons....

Posted April 8, 2014    

What Factors Are Relevant to Becoming a Social Enterprise?

Even though they may have moved past the idea that it’s a passing fad, many leaders are still trying to figure out whether, when and how they should begin to transform their organization into a “social enterprise.” Others may feel they...

Posted March 27, 2014    

Social Media Reality Check: Four Mental Shifts Leaders Need to Make

I have previously written about the 5 Main Barriers to Digital Engagement by organizations, their leaders, and other senior professionals. These barriers include lack of knowledge and understanding of social and digital technologies,...

Posted March 25, 2014    

Dressing for Success in Cyberspace: Give Yourself a Digital Make-Over

You pride yourself on your professional appearance and demeanor. You strive to create and maintain a strong identity and reputation within your organization, with your clients and peers, and in your industry. But are you as diligent a custodian of...

Posted March 17, 2014    

Social and Digital Tech Trends: 9 Take-Aways for You

The evolution of social and digital technologies proceeds unabated. We continue to witness dramatic changes, and it’s safe to say that the anticipated changes promise to be equally profound. Even if you don’t consider yourself an early adopter or...

Posted March 11, 2014    

Social Media in 10 Minutes a Day? 7 Reasons Not to Be Fooled

Although it’s generally well intentioned, most of the advice for engaging via social media in 10 minutes a day (or similar short timeframes) is misguided, misleading, and misrepresentative – especially for social media rookies. This post offers...

Posted March 7, 2014    

Enhancing Your LinkedIn Profile (Part 2): 7 More Tasks and 23+ Tips

Building on an earlier post, this piece offers additional guidance to help professionals upgrade their LinkedIn profiles. It describes seven tasks that can be tackled in one sitting or over several sessions. These tasks include adding digital...

Posted March 5, 2014    

Understanding the World Wide Web: A Brief Primer

Even though we all use the World Wide Web every single day for both work and pleasure, most of us would be hard pressed to define exactly what it is, describe much about its history, and/or articulate details of its impact. This primer offers a...

Posted March 4, 2014    

7 Simple To-Dos for Rookies to Enhance Their LinkedIn Profile

This post provides seven basic recommendations that can help digital rookies transform their LinkedIn profile from anemic to respectable. These tasks can be tackled in as little as an hour (and no more than a half-day session) and will produce a...

Posted February 28, 2014    

Social Media Ownership: Recommendations for Employers

As individuals become more engaged with social media in their professional lives, employers are increasingly recognizing the need to address new challenges with respect to protecting their brand and commercial interests. Though it’s tempting to...

Posted February 25, 2014    

Coping with Social Media Realities: Time and Information Management

In our overcommitted, busy lives, lack of time is a common lament. The time challenge is exacerbated by information overload and the speed with which digital technology continues to change. For social media rookies in particular, these challenges...

Posted February 20, 2014    

Five Social Media Engagement Principles (or Mantras)

This post offers five social media engagement principles to guide the efforts of both individuals and organizations. It is primarily targeted to rookies who are just getting started with social media, as well as those who want to regroup and...

Posted February 14, 2014    

Social Media Engagement: 7 Rules for Working Smart, Not Just Hard

Written for both individuals and organizations, this post provides high-level guidance for rookies who are just getting started with social media, as well as those who are looking to add more structure, focus and discipline to existing initiatives....

Posted February 6, 2014    

Digital Era Success: Five Building Blocks

Summary: The main building blocks for Digital Era success are leadership, governance, digital competencies, education and training, and change management. Each requires a unique set of considerations that differ from traditional success factors, and...

Posted February 3, 2014    

The New Digital Divide: Thoughts for Leaders and Laggards

The digital divide has increasingly become about knowledge and adoption of new technologies rather than access. Which side of the divide are you on – are you a leader or a laggard? This post offers insights into the factors contributing to the...

Posted January 30, 2014    

Twitter Misconceptions: 4 Factors Hindering Adoption

In spite of its ubiquity, Twitter seems to be one of the more misunderstand social media platforms out there. Even though I’m not a typical Twitter advocate, I’m a big believer in its value – particularly in terms of its use for professional...

Posted January 28, 2014    

The SAPLING Approach to Leveraging Social Media

Everybody's doing it. Should you?Are you trying to decide whether to create a stronger digital presence?Have you dabbled with social media but aren’t sure what to do next?Have you experimented with different tools and technologies and find you’re...

Posted January 22, 2014    

5 Main Barriers to Digital Engagement

Although we’re in at least the sixth decade of the Digital Era, Industrial Era knowledge, skills, and strategies still dominate the thinking and behavior of most individuals. This is particularly frustrating for consultants and change agents who...

Posted January 21, 2014    

 
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