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Social and Digital Tech Trends: 9 Take-Aways for YOU
The advance of social and digital technologies continues unabated. We witnessed dramatic changes in 2012, and the anticipated changes in 2013 promise to be equally profound. This post provides resources that capture some of the key trends and...
To Hash or Not to Hash? A Decision-Making Guide
Using a decision-making flowchart, this post helps people determine whether they should include one or more hashtags in their tweets. This guidance is offered as an extension of the recent post, 6 Tips to Avoid Making a Hash of Twitter Hashtags. The...
The New Digital Divide: Thoughts for Leaders and Laggards
The digital divide has increasingly become about knowledge and adoption of new technologies rather than access. Which side of the divide are you on - are you a leader or a laggard? This post offers insights into the factors contributing to the...
Social Media Policies and More: Checklist Guidance for Managing Digital Era Risks
Most organizations – even those that are highly engaged with social media and other digital technologies – are not addressing Digital Era risks as comprehensively or deeply as they could or should. This post helps organizational leaders close gaps...
Social Software Solutions: High-Level Guidance for Organizations
This post offers high-level guidance for organizations looking to acquire and implement a social software solution to facilitate communication and collaboration in a secure environment via a private digital network (e.g., an enterprise 2.0 or...
Dressing for Success in Cyberspace: Giving Yourself a Digital Make-Over
You pride yourself on your professional appearance and demeanor. You strive to create and maintain a strong identity and reputation within your organization, with your clients and peers, and in your industry. But are you as diligent a custodian of...
Think Before You Dial: 3 Reasons Why Unplanned Phone Calls are a Poor Practice
In the Digital Era, new definitions of acceptable and unacceptable behavior have to address not only new ways of communicating, but traditional forms as well. This post offers three reasons why unsolicited, unplanned phone calls are a...
Social Media Engagement: Accepting and Coping with Time and Information Management Realities
In our overcommitted, busy lives, lack of time is a common lament. The time challenge is exacerbated by information overload and the speed with which digital technology continues to change. For social media rookies in particular, these challenges...
Demanding Access to Individuals’ Social Networking Accounts: A Digital Era Worst Practice
Asking individuals to provide their login credentials and/or allow access to their accounts during job interviews – or requiring them to friend people in positions of authority in organizations – constitute Digital Era worst practices that need to...
Social Media Engagement: 5 Guiding Principles
Extending the ideas in my previous piece on social media engagement (7 rules for working smart, not just hard), this post offers 5 principles to guide the efforts of both individuals and organizations. As with the previous piece, it is targeted to...
Social Media Resolutions: Made Any? Kept Any?
As 2011 faded from memory and 2012 came into sharper focus, people around the world engaged in the annual “resolution ritual.” This post invites folks to share their social media goals for the year ahead, evaluate the progress they have made so far...
Social Media in Organizations (SMinOrgs): State of the Community 2012
The Social Media in Organizations (SMinOrgs) Community began in May 2009 as a LinkedIn (LI) group, and quickly expanded to Twitter, Facebook, and other social media platforms. In early 2010, the S.M.A.R.T. (Social Media and Related...
The 'End' of Email: Reflections from a Digital Era Thinker
Last week there were a number of articles and blog posts about “the end of email” after news of a statement by the CEO of Atos (a large French technology company) went viral. Almost all of these items generated a number of impassioned...
LinkedIn “Company” Pages: An (Undervalued) Gem for Organizations of All Types
This post articulates the primary reasons why organizations of all types and sizes should establish and manage their Company Pages (organizational profiles) on LinkedIn. It provides a three-phase approach to creating Company Pages and offers...
Corporate Culture Meets the Digital Era
A few months ago, in his most recent SMinOrgs S.M.A.R.T. News Digest, Jerry Carducci shared ideas and examples of how social media can be used to build and reinforce organizational culture. As promised, he now follows up that post with a case study...
Improving LinkedIn Groups, Part 3: Recommendations for Group Members
As noted in Part 2 of this series, good management is critical to increasing and maintaining the effectiveness of groups of all types. But ultimately the quality and success of any group is dependent on the types of members it has, the content they...
Improving LinkedIn Groups, Part 2: Recommendations for Group Managers
This is the second of 3 posts offering recommendations for how LinkedIn, group owners/managers, and members can improve the quality and value of LinkedIn (LI) groups. The initial post focused on suggestions for LinkedIn. This post focuses on...
Improving LinkedIn Groups, Part 1: Recommendations for LinkedIn
This is the first of 3 posts offering recommendations for how LinkedIn, managers, and members can improve the quality and value of LinkedIn groups. The initial post focuses on suggestions for LinkedIn and invites others to share their...
8 Lessons in Digital Era Leadership from Netflix and Facebook (What Not to Do)
This post identifies eight lessons to be learned from how recent and upcoming changes have been managed and communicated by the leaders at Netflix and Facebook. These lessons reflect classic leadership imperatives, but with a new Digital Era twist...
Improving LinkedIn Groups, Part 1: Recommendations for LinkedIn
This is the first of 3 posts offering recommendations for how LinkedIn, managers, and members can improve the quality and value of LinkedIn groups. The initial post focuses on suggestions for LinkedIn and invites others to share their...
