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Posts by Caroline Phillips Rodin Subscribe

The Real Problem with Facebook Graph Search: Perpetuating "Filter Bubbles"

There has been a lot of talk about whether graph search will violate users privacy, but there is a larger problem here that is being overlooked: by relating all of our searches to people we are connected with, isn’t Facebook encouraging us to narrow...

Posted March 19, 2013    

Is Facebook Graph Search Sacrificing Quality for Quantity?

For a long time the battle on Facebook and other social media platforms was to get users to engage with a brand, building a deep loyalty that would drive conversions in the long run. The result of this was that putting a value on an individual like...

Posted February 6, 2013    

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