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5 Ways to Proactively Engage as a Social Brand
The past three years for brands in social media have evolved rapidly. From the days of focused social listening to relying on campaign-based applications, brands now find themselves in a position to focus on real-time, consistent engagement with...
16 Brands Providing Inspiration for Social Media
Becoming a social business isn’t easy. It takes planning, organization and teamwork. But when established and executed well, social businesses find ways to drive business results, and win the loyalty of social users. If you’re looking for...
First Annual Spredfast Social Summit Engages Top Social Media Minds
Spredfast User Conference Provides Unparalleled Insight into Organizational Processes and Social Use CasesAustin, TX – October 18, 2012 – Over 200 social media practitioners from 85 companies gathered in Austin several weeks ago to attend the...
Spredfast Social Engagement Index Tracks Trends in Corporate Social Programs
Corporations are Expanding and Deepening Social Engagement Strategies, with More People Active on a Company’s Behalf, Across More Social Accounts and Conversations Spredfast, a social business software provider for corporate social media management...
Small Flock, Big Social Reach: The First 48 Hours of SXSW on Twitter
Each year, the social and technology communities know South by Southwest Interactive will dominate the online airwaves. And over the past four years, Twitter has bolstered its position as the leading platform where real-time updates, questions,...
5 Steps to Operationalizing Social Media in 2012
If you’re like the majority of companies, your organization is already present on social media channels – sharing content, starting conversations and engaging. The role of social media ownership has probably expanded beyond just one person – the...
Adopting Social Media Company Wide
Adopting Social Media Company-Wide The concept of social business is quickly becoming a reality for companies. And a number of advantages come with adopting social media as a company. Your entire organization can share the responsibility of...
SXSW Social Trends – Top 3 Topics You Should Know for your Social Media Initiatives
It’s the bittersweet time of year when SXSW has officially come and gone. With more than 19,000 attendees, 10 locations for sessions and countless after parties, Austin was a buzz with all things interactive and digital. And like everyone else, my...
The Making of a YouTube Blockbuster – 10 YouTube Tips for Business
Someone, somewhere, is devising a plan to make a marketing video go viral right now. And while having a video go viral is a coveted achievement, it’s one that few marketers ever actually experience. In a new tipsheet “10 YouTube Tips for Business”...
Getting Back to the Basics – Social Media Marketing Best Practices
This year #mpforum MarketingProfs Digital Forum traveled to the Live Music Capital of the World, our own backyard here in Austin, Texas, and the conference kicked off with a session on Social Media Best Practices lead by @jeffreycohen and @...
10 Tips to Make Your Blog Best in Show
Blogging has been a popular social media channel for companies and organizations of all shapes and sizes for some time. But what things can marketers do to ensure their blog is truly best in breed? We’ve shared 10 proven blog best practices to...
