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5 Great Examples of Real-Time Social Media Marketing

"You can still dunk in the dark," said the tweet heard 'round the world during the 2013 Superbowl blackout. It was the ultimate example of a brand using social media to respond to real-world happenings in real-time. It was enormously popular. And it...

Posted February 22, 2014    

How to Build and Use a Social Media Team in 2014

By now, most businesses have some type of social media presence. For many businesses, however, especially small and medium-sized businesses, social media is still treated as an afterthought. As a result, too many businesses are still posting to...

Posted February 18, 2014