About Social Media Today
- MeetLocalBiz.com has launched a new social media marketing platform aimed directly at the local small business market. Businesses are able to use the platform to "communicate deals, provide company information, and let consumers know what is happening in the community" and is a free services for businesses. For more information on this story, please visit http://www.sacbee.com/2013/03/05/5236826/new-social-media-platform-redef...
- As SXSW inches closer, and the business and vendor listings start to take shape, it is no wonder that social TV is heavily in the mix. A new social TV platform, OVEE, which has been used by PBS is set to showcase in the Social TV panel starting on Friday, March 8. For more information on OVEE, please visit http://www.sys-con.com/node/2565578
- An interesting story from gigaom on how social media is being used effectively for product testing and content marketing. An example of how Johnson & Johnson recently managed a campaign with the Kraft brand that tied in social media, gamification, and product testing. For more information on the story, please visit http://gigaom.com/2013/03/05/product-testers-go-on-social-media-missions...
- In somewhat breaking news from Twitter, an announcement has come through that the company will no longer support TweetDeck on the iPhone and Android and will focus on "browser-based" versions on those platforms. They also announced the plan to discontinue support of their Facebook integration. For more information on this story please visit http://www.techcentral.ie/21035/twitter-pulls-plug-on-tweetdeck-for-andr... or http://www.gizmodo.co.uk/2013/03/twitter-is-killing-tweetdecks-iphone-ap...
