Probably a post which will be interesting to many of us. 15,000 Tweets were collected that contained the phrase "women want". What do women value most when it comes to how they want to feel? What do women really love? How important is for women to feel special? And finally, can Tweets really tell us this information by applying Text Mining techniques to them?
Normally at this point I would describe technical details such as how I pre-processed Tweets and the problems I ran to while trying to analyze this information. Thanks to @nathalief I was advised to focus on giving information not only about what women want but also on their feelings.
First, let's see the results from Tweets that start with the phrase "women want" and also contain words such as "feel, feeling, feels, felt" in them. The following chart shows what words frequently occur in these Tweets (and thus what feelings a woman wants to experience) :
So one of the first priorities in terms of how women want to feel is security (shown as safe and secure in the chart). Notice how important it is for women to also feel special and that someone loves them (words love, loved, like).
How about words that frequently occur with the word "Love" :
It appears that women want "to love and to be loved" with "respect", "affection" and "sex" coming next.
Surely there must be men that also give their opinions on "what women want" within these Tweets. Quite possibly many guys would say that "women just love money". In order to capture those who believe that women want money, let's see which words occur frequently with the word "money" within these Tweets :
Notice how the landscape of keywords changes here : Apart from "love", "secure" and "hurt," we see words labeled as "censored" (for obvious reasons), "shoes" and "future." These words communicate a more materialistic and logical point of view of what women want. Unfortunately for this analysis there was no way to identify which Tweets originated from women and which Tweets originated from men. Also, at the time these tweets were collected, a specific Re-Tweet was about a more 'materialistic' profile of women (words multiple, and shoes). I decided to keep this re-tweet in the data that was analyzed because I felt that since this tweet was heavily re-tweeted then it was also liked by a large audience.
Perhaps these results show once again that "Men are from Mars and Women are from Venus"
What Women Want - As seen in Tweets
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Mediageek said:
Again, agreeing with Kate - surely the phrase "women want" is most often going to appear in tweets made my men?! ;-)
Rosie Heptonstall said:
I agree with Kate. This seems like quite an odd and misleading piece of research. If a woman is tweeting about something she wants, then she won't type 'Women want love...chocolate...relationships' etc. etc. or 'I, a woman, want love...chocolate...relationships...'. This seems about as informative as the film of the same name: badly throught out and highly stereotyped.
Lynne Gumbleton said:
Just goes to show that us ladies have old fashioned dreams at heart - to be loved and cared for! Would love to see this compared to 'What men want'.
zaxonitman@gmail.com said:
I might be naive, but I would say that most men want that exact thing. The "old fashioned" way of life is not a learned behavior as much as it is an instinctual activity. Most animals alive have that exact same attraction towards each other. I am a 41 year old man that is not embarrassed to call himself old fashioned. Little House On The Prairie anybody? Love is what is supposed to motivate us and to be loved and cared for is
Kate H. said:
I'm not sure this really gets to what women want... wouldn't it be more accurate to poll tweets made by women that include the phrase "I want"? If I'm tweeting "women want..." I'm probably generalizing more than anything else. If I say, as a woman, "I want..." that's more specific and reflects on me more than someone else generalizing about what I want.
Sure, I'm a sample of one, but when I think of "want" based tweets I've written, I usually want: a great bicycle, and iPad, good weather... And I'm really suspicious of any list that purports of be of women's wants that doesn't include chocolate.
JOsh Gordon said:
I agree with Kate. I think this approach is off point. You've tried to do a search engine optimization number on Twitter.
Alan Roger Currie said:
I generally agree with the sentiments of "Kate H." The question is, what is most women's definition of "love?" If you ask twenty women what their description and/or definition of "to be loved" is, you will probably get 5-10 different versions and responses.
Many women have this misguided notion that men don't care about being "loved." So not true. Matter of fact, if you do your research, more men commit suicide after a divorce or after breaking up with a long-term romantic companion than there are women who do the same thing. What does that tell you?
Men probably do favor casual sex more than the average woman does, but that is because women release oxytocin which causes them to 'emotionally bond' with men, including the men who they may be having a few days or a few weeks of casual sex with. But make no mistake ... women love orgasms just as much, if not more, than men do. Again, do your research. The female sex toy industry is a mult-million dollar industry. Some say, a billion dollar industry. Don't believe the hype that it is only men who "think about sex all day."
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