- Building vertical-focused communities to better serve the customer community
- Can community operate without a dedicated, "gated" platform?
- The importance of organizational commitment to community, right up to the C-Suite
- Content as the starting point to create engagement, with blogs as the focal point
- Finding your "influencers;" why and how, and finding them outside your direct community
- A discusion of tools for finding influencers (not just Klout)
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MUSIC CREDIT: "Bleuacide" by graphiqsgroove