There are several video plays trying to grab a piece of the YouTube market.
Two alternatives to think about when the geeky guy at your next meeting drones on and on about his YouTube strategy.
Kyte TV: It's a place where you could go and create your own video channel, but the difference is you get to edit the video, add music tracks, effects, links etc. You could then grab the embed code and host it on your own site (and avoid being slotted in between some seriously embarrassing lip-syncers, or cat mutilations.) It's still in beta, and is free!
VideoClix: A way to link elements in your video to specific landing pages. Let's say your story has images of buildings, or objects that you like to link to other parts of your site. You create hot-spots in the video that can take the viewer deeper into the story, or off to an e-commerce site should you want to sell a subscription or merchandise. The site gives you detailed metrics so you know what the viewers clicked on, how much time spent on different parts of the story. The Lite edition is free, and the version for Educators is under $250.
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