As a small business owner, Google+ may not be a priority. However, being the second largest social networking site (after the reigning Facebook, of course), it might be worth paying attention to this low-cost marketing tool. This interactive guide created by Simply Business is a flowchart listing ways that small businesses can make an effective part of their marketing strategy. From the basic features, such as setting up assigned page managers, to measuring your efforts and results, it encompasses a number of ways that businesses can benefit from this undervalued marketing tool.
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