What do you get when you mix 250 marketing/tech/money geeks with two days of wall-to-wall participatory sessions, bright and bent ideas and an odd-little Greek coast getaway? Well, I don't know yet but so far there has been a lot of high energy around digital innovation, robotics, juggling and I have met some great people.
Stream 2007 is the first unconference put on by WPP. Modeled after Yossi's unconference in Israel (he's here, too), it's chaos on wheels. Tonight is Gadgetthon. Two minutes at a time, people bring their favorite obscure gadget or something they invented and get applause. Scores are registered on two LED t-shirts and a loud meter.
There have been solar flowers, radio-controlled helicopters and my personal favorite - the XBox hand controlled version of the vibrating couch (for game response not what you might be thinking). We are up to #11 who is presenting the ring of love. I refuse to explain.
Tomorrow is a full day of rapid fire participatory sessions. we are running three of them careful as Yossi warned not to "suck the oxygen" out of the session by doing so much. One thing we are all doing is trying to cover the events in blogs, video and pictures. We will be using the del.icio.us tag - "stream2007". Check it out here>
link to original post