Bilal Jaffery
Senior Director, Digital and Social, Extreme Networks | @http://bilaljafferyBilal is Senior Director, Digital at Extreme Networks. An award-winning industry recognized strategist with a 10 year track record in successful digital transformation of top tier brands like IBM and Bell and Extreme Networks. Led IBM's Digital, Social Media and Community Strategy to save $100m/year. Led Bell's first ever enterprise digital and social strategy to support B2B and B2C units across Marketing, Support, PR, Brand, Web & Corporate Strategy functions.
Some of the work has been recognized as industry's best practices by Forrester, CRMNews, Forbes, AOL, Fast Company, Mashable, SocialMediaToday, Web 2.0 Expo, CIO Forum & in academia by U of Toronto, U of Sydney, & City U of NY.
A mentor to the startup space, having led his own in the late 90s. Bilal can be contacted via twitter @BilalJaffery or his blog at EarnedWeb.com.
12 articles by Bilal Jaffery
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Can We Create Something Else Like the Super Bowl?
Feb. 3, 2013 -
How to Drive Online Commerce in 2013
Jan. 30, 2013 -
Apple vs. Samsung Trial Verdict: Why It's Still a #WIN for Samsung
Aug. 27, 2012 -
Facebook IPO, Instant Millionaires and Employee Turnover
May 17, 2012 -
For God's Sake, It Is 2012. Get with Social!
March 13, 2012 -
Has Social Media Lost Its Finesse?
March 4, 2012 -
Why You Shouldn't Send Your Traffic to Facebook
Sept. 13, 2011 -
Facebook for B2B?
May 2, 2011 -
Superb Social Media Strategist Doesn't Look at Social Media as just Social Media
Feb. 16, 2011 -
Seventy-five Percent of Customers Have Website Registration Frustration
Feb. 9, 2011 -
IBM's Social Business Jam - Ever wondered about what's next in Social? #SBJAM
Feb. 7, 2011 -
Why GroupON Feels Like a FAIL to Me
Feb. 2, 2011