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Greg Lloyd
Bio:
Greg leads Traction Software in developing secure, scalable web communication and collaboration products based on Traction's award winning hypertext platform - including an Infoworld 2007 Technology of the Year Award for "Best Enterprise Wiki". Greg has over 30 years experience as architect and engineer of publishing, hypertext, and signal processing systems at the US Naval Research Laboratory, Mentor Graphics, and Electronic Book Technologies (EBT), Inc. He was member of the founding team of Context Corporation (a Mentor Graphics Company) and Electronic Book Technology (EBT). Greg has collaborated with Andy van Dam of Brown University on four generations of hypertext systems spanning nearly forty years. He has a Bachelor of Science in Physics and Computer Science and a Master of Science in Applied Math and Computer Science, both from Brown University.
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Crisis Management & Communications in a Digital Age Workshop
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“I would compare Facebook Like-Gates to capturing email and other contact information by offering ebooks and whitepapers. Without these, you'd be providing great content but that doesn't mean that everybody would go out of their way to dish out their contact details. It's a way to incentivize content providers to continue to generate great articles, inforgraphics and videos. And unliking a page is ...”
“Nonverbal communication is as important as our verbal or written messages. And how we appear in photographs on the web-- and specifically on Linkedin--can be critically important to our personal brands and our messages. The research you cite about warm and cold impressions is critical to how we are perceived. Thanks for the insightful post, Victoria, and I'm looking forward to the future posts. ...”