The Latest
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Retrieved from Snapchat on April 23, 2021
Snapchat will no longer recommend AI slop
The platform is updating its Spotlight feed to promote human-made content and downgrade anything wholly created by artificial intelligence.
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Retrieved from LinkedIn on April 30, 2020
LinkedIn reports solid Q2 revenue growth
Microsoft doesn’t release many performance details, but LinkedIn CEO Daniel Shapero said there was also double-digit member growth.
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Retrieved from Reddit on August 02, 2026
Reddit’s user base grows to more than 130M daily actives
The company’s Q2 performance update also showed robust revenue growth despite what CEO Steve Huffman called “choppy” search referrals.
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Retrieved from Meta on August 02, 2026
Meta shares holiday 2026 tips for small businesses
The company offered guidance on how to plan for ad spending and promotional budgeting ahead of the upcoming shopping season.
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Meta touts industry-leading ad revenue growth, but AI unease rises
CEO Mark Zuckerberg said that faster revenue gains mean AI investments are paying off, but not everyone is convinced.
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Retrieved from Snapchat on January 25, 2023
4 tips to build a Snapchat marketing strategy
The platform offers significant engagement opportunities, but its privacy-focused approach can make it harder for brands to develop the right messaging and promotions.
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Retrieved from X on August 26, 2024
How to build a brand on X
The platform formerly known as Twitter has more than 550 million monthly active users and is still an important online space for discussion and marketing opportunities.
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Snapchat shores up lead gen ads with new HubSpot integration
The app is focusing on partnerships to “meet our clients where they are,” according to Vice President of Global Agency and Strategic Accounts Adrian Mulryan.
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How to build a brand on Facebook
Meta’s flagship app has more than 3 billion users and has seen a resurgence due to the popularity of Reels.
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Kia takes a Reddit staple for a spin during WNBA All-Star Weekend
The brand’s AMA featured a claw machine of preselected questions answered live on video and generated 61,000 views in 72 hours.
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Andrew Hutchinson/Social Media Today, data from Social Media Today
Meta still has widest social media reach
Instagram, Facebook and WhatsApp each have more than 3 billion users, giving the platforms’ owner a clear lead in the digital community landscape.
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Gap Inc. opens creator program to employees
Corporate, distribution and store staff can now apply to be influencers for the retailer’s brand portfolio, almost a year after the program’s launch.
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Retrieved from LinkedIn on July 09, 2026
5 tips for building an effective brand presence on LinkedIn
A look at some of the best ways for marketers to maximize their presence on the professional social network, which has had a resurgence of late.
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Will Meta’s massive AI bet pay off?
The company has invested hundreds of billions of dollars into developing artificial intelligence models, but the market’s response hasn't matched owner Mark Zuckerberg’s enthusiasm for the tech.
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Google’s ads biz gets boost from World Cup hype, Gemini improvements
Search and other revenues were up 17% in Q2, but investor skepticism over soaring AI costs cast a shadow over the earnings.
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Retrieved from TikTok on September 08, 2025
5 tips for building an effective brand presence on TikTok
A look at some of the best ways for marketers to engage with trends and influencers on the short-video platform.
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Retrieved from Incogni on July 14, 2026
Social media is becoming less social
A new report suggests that people are feeling pressured to post online and have reduced their app activity as a result.
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From Yamal to the mall: How American Eagle is going back to school
CMO Craig Brommers details the retailer’s extensive marketing for the crucial season, which includes an effort around social media trend #RushTok.
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Retrieved from Reddit on March 09, 2024
How to build a brand presence on Reddit in 2026
Looking to build an organic brand presence on Reddit? Follow these key steps.
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Social insights fail to reach decision-makers: Here’s what the numbers say
Just 14% of social media professionals feel their organization is able to use social data properly.
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Retrieved from Meta on June 21, 2025
Negative sentiment threatens AI glasses push
Meta and Snapchat are both betting big on artificial intelligence-powered glasses, but consumer backlash could derail their strategies.
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Pinterest advises brands to update their catalogs
In a tip sheet of best practices for brands looking to connect with shoppers in the app, the company said accurate pricing, complete descriptions and better titles help with discovery.
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Meta’s AI-based layoffs allegedly targeted workers who had taken protected leave
The company used “a constellation of internal artificial-intelligence systems” to determine who would be included in its 10% reduction in force, per a lawsuit.
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Retrieved from ChatGPT (via prompt) on July 10, 2026
Can social media platforms survive the flood of AI content?
A recent report from Pangram estimated that 41% of posts on LinkedIn show signs of AI generation, highlighting a growing problem across all apps.
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Retrieved from Reddit on March 28, 2024
Reddit says brands need to connect with communities
Laura Nestler, Reddit’s executive vice president of community, told brands at the recent Cannes Lions ad festival to “act like a citizen, not like a billboard.”