X adds video overlays

The Latest

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  LinkedIn playbook offers tips on effective ad campaigns

  The platform’s four-step guide outlines best practices for audience targeting, formatting and measurement.

  LinkedIn

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  Google lowers search profile requirements

  Brands and creators will now qualify for a dedicated presence with fewer subscribers or followers, opening the feature up to more users.

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  Teen social media bans face barriers to success

  Despite widespread proposals, restrictions on app usage have not yet delivered the intended results.

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  TikTok announces 2026 Music on Stage competition

  The second annual competition invites musicians to share their work in the app and compete for professional development opportunities.

  TikTok

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  X shares new insights into transparency and shadowbanning

  The platform released an update to its code display on GitHub that allows users to check their content for any potential restrictions.

  X (Twitter)

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  Meta publishes holiday marketing guides

  The company advised brands to start planning early in order to take advantage of audience insights before the December gifting phase heats up.

  Facebook

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  Meta removed more than 750,000 teen accounts in Australia

  The company credited artificial intelligence analysis for improving its enforcement rates with regards to the country’s eSafety Commission under-16 social media ban.

  Facebook

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  Meta expands access to Creator Studio app

  IOS users in the U.S. and Canada can now access the artificial intelligence-driven app to help manage content and get audience insights.

  Facebook

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  Pinterest partners with Zillow for ad targeting

  Through the deal, the real estate platform can target app users with ads based on specialty consumer segments including fixer-uppers and homebuyers.

  Pinterest

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  YouTube expands access to its in-app AI chatbot

  The artificial intelligence-powered function offers contextual responses and is available on desktop, mobile and TV devices.

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  Meta partners with North America’s Building Trades Unions

  A new training program is designed to support skilled workers across the U.S. even as community support for data center development wanes.

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  Meta outlines updated scam alert system coming to WhatsApp

  The system adheres to WhatsApp’s privacy focus, ensuring better user protection without external oversight. 

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  Adobe says brands need a point of view to stand out

  Best practices for artificial intelligence-generated promotions focus on individuality and consistency, according to a new report.

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  LinkedIn playbook offers guide to optimizing for AI

  As more people turn to chatbots for answers, the professional platform’s new playbook features tips on how to boost credibility via artificial intelligence citations.

  LinkedIn

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  Snapchat ads pharma ad disclaimer links

  Promotions will support multi-CTA attachments and allow health brands to include important safety notes in the app’s in-feed display.

  Snapchat

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  Reddit shares insights for travel marketers

  The platform said users begin to make holiday plans early and many look for discussions in the app before booking.

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  Google Ads and Analytics add more AI tools

  Updated displays and notes offer easy access to information and new benchmarking features provide performance insights.

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  Meta’s lack of consumer trust could derail its AI plans

  Owner Mark Zuckerberg’s latest manifesto outlined his vision of an artificial intelligence-enabled future, but the company first needs to restore its reputation.

  Facebook

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  Reddit adds two new ad partners

  Skai and Innovid join a growing network of platforms that help brands maximize their promotions on the community-based app.

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  Zuckerberg releases AI manifesto

  The Meta owner published a 6,500-word essay outlining his hopes for the future of artificial intelligence and taking aim at critics and policymakers.

  Facebook

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  YouTube announces changes to creator monetization

  Beginning in February 2027, the company will double watch hour requirements for new channels looking to enter the program.

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  Meta faces a raft of social media addiction lawsuits

  The company is fighting to protect itself from liability in multiple cases of social media addiction and a potentially crushing wave of payouts.

  Facebook

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  Meta supports Texas data center guidelines

  The company released a statement upholding Governor Greg Abbott’s standards amid widespread backlash against unfettered development.

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  Meta adds dedicated ad exclusion audiences

  The option will help brands avoid reaching people who don’t want to see their promotions or people who legally cannot be targeted.

  Facebook

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  X updates creator revenue share parameters

  The new program is designed to reward original creators and disincentivize aggregators as the company works to improve its content stream.

  X (Twitter)

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