YouTube is changing how it counts views

The Latest

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  X algorithm insights highlight key posting strategies

  A report from Business Insider outlined what the app’s recent source disclosures mean and how to work within the system.

  X (Twitter)

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  TikTok owner ByteDance signs Motion Picture Association deal

  The agreement protects the film and television industry against intellectual property infringement stemming from artificial intelligence-generated content.

  TikTok

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  X Chat updates composer

  Features include a simplified interface, new voice message gestures and improvements to message drafts.

  X (Twitter)

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  Meta’s true AI costs exceed previous accounts

  A report from the Wall Street Journal found that the company’s future obligations could amount to nearly $700 billion in unreported expenditures.

  Facebook

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  X adds video overlays

  The feature allows iOS users to add text and emojis over clips, bringing the platform’s editing capabilities more in line with other social media apps.

  X (Twitter)

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  LinkedIn playbook offers tips on effective ad campaigns

  The platform’s four-step guide outlines best practices for audience targeting, formatting and measurement.

  LinkedIn

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  Google lowers search profile requirements

  Brands and creators will now qualify for a dedicated presence with fewer subscribers or followers, opening the feature up to more users.

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  Teen social media bans face barriers to success

  Despite widespread proposals, restrictions on app usage have not yet delivered the intended results.

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  TikTok announces 2026 Music on Stage competition

  The second annual competition invites musicians to share their work in the app and compete for professional development opportunities.

  TikTok

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  X shares new insights into transparency and shadowbanning

  The platform released an update to its code display on GitHub that allows users to check their content for any potential restrictions.

  X (Twitter)

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  Meta publishes holiday marketing guides

  The company advised brands to start planning early in order to take advantage of audience insights before the December gifting phase heats up.

  Facebook

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  Meta removed more than 750,000 teen accounts in Australia

  The company credited artificial intelligence analysis for improving its enforcement rates with regards to the country’s eSafety Commission under-16 social media ban.

  Facebook

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  Meta expands access to Creator Studio app

  IOS users in the U.S. and Canada can now access the artificial intelligence-driven app to help manage content and get audience insights.

  Facebook

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  Pinterest partners with Zillow for ad targeting

  Through the deal, the real estate platform can target app users with ads based on specialty consumer segments including fixer-uppers and homebuyers.

  Pinterest

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  YouTube expands access to its in-app AI chatbot

  The artificial intelligence-powered function offers contextual responses and is available on desktop, mobile and TV devices.

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  Meta partners with North America’s Building Trades Unions

  A new training program is designed to support skilled workers across the U.S. even as community support for data center development wanes.

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  Meta outlines updated scam alert system coming to WhatsApp

  The system adheres to WhatsApp’s privacy focus, ensuring better user protection without external oversight. 

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  Adobe says brands need a point of view to stand out

  Best practices for artificial intelligence-generated promotions focus on individuality and consistency, according to a new report.

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  LinkedIn playbook offers guide to optimizing for AI

  As more people turn to chatbots for answers, the professional platform’s new playbook features tips on how to boost credibility via artificial intelligence citations.

  LinkedIn

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  Snapchat ads pharma ad disclaimer links

  Promotions will support multi-CTA attachments and allow health brands to include important safety notes in the app’s in-feed display.

  Snapchat

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  Reddit shares insights for travel marketers

  The platform said users begin to make holiday plans early and many look for discussions in the app before booking.

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  Google Ads and Analytics add more AI tools

  Updated displays and notes offer easy access to information and new benchmarking features provide performance insights.

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  Meta’s lack of consumer trust could derail its AI plans

  Owner Mark Zuckerberg’s latest manifesto outlined his vision of an artificial intelligence-enabled future, but the company first needs to restore its reputation.

  Facebook

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  Reddit adds two new ad partners

  Skai and Innovid join a growing network of platforms that help brands maximize their promotions on the community-based app.

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  Zuckerberg releases AI manifesto

  The Meta owner published a 6,500-word essay outlining his hopes for the future of artificial intelligence and taking aim at critics and policymakers.

  Facebook

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